Brain Pickings

Posts Tagged ‘art’

20 JUNE, 2011

Everything is a Remix, Part 3: The Elements of Creativity

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What Gutenberg has to do with Thomas Edison and the secret sauce of Apple.

Kirby Ferguson’s excellent Everything is a Remix project is, as I’ve previously written, one of the most important efforts to illuminate the mechanisms, paradoxes and central principles of creative culture in modern history — an ambitious four-part documentary on the history and cultural significance of sampling and collaborative creation, reflecting my own deep held belief that creativity is combinatorial. Today, Kirby releases the highly anticipated third installment in the series, titled The Elements of Creativity.

Enjoy — this is a cultural treasure:

The most dramatic results can happen when ideas are combined. By connecting ideas together, creative leaps can be made, producing some of history’s biggest breakthroughs.” ~ Kirby Ferguson

From derivative work in art to incremental innovation in technology, Kirby tells the lesser-known stories of history’s greatest innovators to illustrate the point that creativity builds on what came before rather than crystallizing from thin air under the touch of a mythical muse.

Thomas Edison did not invent the light bulb — his first patent was “Improvement in Electric Lamps,” but he did conduct trials with 6,000 materials for the filament until he created the first commercially viable bulb. Apple didn’t invent the first desktop computer — it copied Xerox (oh, the irony…), but was the first to combine the computer with the household appliance, sparking the personal computing revolution.

What started it all was the graphical interface merged with the idea of the computer as household appliance. The Mac is a demonstration of the explosive potential of combinations.” ~ Kirby Ferguson

Creativity isn’t magic: it happens by applying ordinary tools of thought to existing materials. And the soil from which we grow our creations is something we scorn and misunderstand even though it gives us so much — and that’s… copying.” ~ Kirby Ferguson

The fourth and final episode, coming this fall, will tackle the most complex question of all: How our legal, ethical and artistic burdens are hindering our collective ability to embrace technology as a true enabler of creativity. You can support the project here — I happily did.

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20 JUNE, 2011

The Medium is the Massage: Shepard Fairey + Marshall McLuhan

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Presaging the digital revolution by a half century, or what Telstar has to do with global wisdom.

I have a longstanding obsession with iconic media theorist Marshall McLuhan, and I love equally iconic graffiti artist Shepard Fairy, so I was instantly in love with The Medium is the Massage — a phenomenal little book by McLuhan and designer Quentin Fiore, synthesizing McLuhan’s meatiest ideas in a powerful combination of words and images, with a stunning new cover by Shepard Fairey. The original book was published in 1967, but the remarkable art direction and distinct style are equal parts timeless and timely — so much so, some say, that Wired appropriated stylistic elements from the book in its acclaimed editorial design.

When information is brushed against information… the results are startling and effective. The perennial quest for involvement, fill-in, takes many forms.

The book is divided into several sections, each exploring a different facet of how “electric media” are changing everyday life, from self to family to education to government.

your family

The family circle has widened. The worldpool of information fathered by electric media — movies, Telstar, flight — far surpasses any possible influence mom and dad can now bring to bear. Character no longer is shaped by only two earnest, fumbling experts. Now all the world’s a sage.

McLuhan explores the big-picture significance of worldwide connectivity, best articulated in his concept of the global village, presages today’s discussions about the death of books by a half-century, and blends information theory and existential philosophy with such poetic grace it’s hard not to surrender to his words with full transcendence.

The stars are so big,

The Earth is so small,

Stay as you are.

Perhaps most notably, reading McLuhan’s observations from 1967 feels eerily like reading the latest intellectual debate on media theory today, bespeaking our culture’s chronic and patterned conditioned response to new technology: resistance, subversion and, eventually, surrender.

These are difficult times because we are witnessing a clash of cataclysmic proportions between two great technologies. We approach the new with the psychological conditioning and sensory responses to the old. This clash naturally occurs in transitional periods. In late medieval art, for in stance, we saw the fear of the new print technology expressed in the theme The Dance of Death. Today, similar fears are expressed in the Theater of the Absurd. Both represent a common failure: the attempt to do a job demanded by the new environment with the tools of the old.

The Medium is the Massage is a pocket-sized cultural treasure, the kind you’d want to share with all your friends and keep by your side at all times as a timeless lens on the evolution of contemporary culture.

via @kirstinbutler

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20 JUNE, 2011

A Peek Inside the Notebooks of Great Creators, from Architecture to Advertising to Street Art

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What Brazil’s favelas have to do with field science and Milton Glaser’s creative process.

The nature and origin of creativity is the subject of many a theory. But, rather than theorizing about it, wouldn’t it be great if we could just lift the lid of a great creative mind and see just how the machinery works? Well, we sort of can — by way of great creators’ private notebooks and sketchbooks, which offer a trip to as close to the creative process as we can get. After last week’s rare look at Michelangelo’s, here are five cross-disciplinary favorites, spanning everything from street art to field science.

GRAPHIC DESIGN

Steven Heller is easily today’s most prominent and prolific design critic. In 2010, he partnered with the SVA’s Lita Talarico on an ambitious project: Graphic: Inside the Sketchbooks of the World’s Great Graphic Designers, which offers a rare glimpse of how today’s most acclaimed designers think and create. The project features 110 designers, including icons like I ♥ New York logo creator Milton Glaser, Design Observer co-founder Michael Bierut, typography maverick Oded Ezer, the amazing Marian Bantjes, negative space master Noma Bar, 2010 Guggenheim Fellow Amy Franceschini, and my personal favorite, Stefan Sagmeister.

Noma Bar

Stefan Sagmeister

Milton Glaser

Sara Fanelli

Tim Lane

Paul Cox

Images courtesy of Monacelli Press via Flavorwire

Flip through the goodness here.

STREET ART

In Street Sketchbook: Journeys, Tristan Manco takes a rare peek inside the sketchbooks of 26 of the world’s hottest new graffiti artists. From Brazil’s iconic favelas to Tokyo’s backalleys, it reveals both globe-trotting adventures and rich internal landscapes in 227 large-format pages and lush double-spreads of pure creative genius.

Full review, with more images, here.

FIELD SCIENCE

I firmly believe science is a creative discipline, so no look at the creative mind is complete without a look at the scientific mind. Field Notes on Science and Nature offers exactly that thought beautiful reproductions of pages from the journals of the world’s greatest field scientists. Twelve essays by professional naturalists from such diverse disciplines as anthropology, botany, ecology, entomology, and paleontology contextualize the doodles, drawings and marginalia with equal parts infectious curiosity and affectionate enthusiasm.

'Meriwether Lewis's journal notes of the Eulachon fish (Thaleichthys pacificus), made on February 24, 1806, while Lewis was near Fort Clatsop, Oregon.'

Image courtesy of the American Philosophical Society

'A typical notebook page detailing the thoughts and events of a day doing fieldwork at Olorgesailie, Kenya, with a personal note near the end of the page about the joy of being alone with rocks.'

Anna K. Behrensmeyer, Paleontologist, in the essay 'Linking Researchers Across Generations'

'Page from a field notebook made in New Guinea on the food webs of aquatic animals known as phytotelmata that live in plant containers, such as tree hollows and bromeliad tanks.'

Roger Kitching, Ecologist, in 'A Reflection of the Truth'

'Ink and watercolor drawing of a red sea fan (Swiftia sp.)'

Jenny Keller, in the essay 'Why Sketch?'

Kirstin Butler’s full review here.


ADVERTISING

In 2009, creative academics and researchers Glenn Griffin and Deborah Morrison set out to investigate the minds of the advertising industry’s greatest creative thinkers in a series of experiments, analyzing the “process drawings” of these top creative professionals — artwork that answered the deceptively simple question, What does your creative process look like? The results, illustrated with a Sharpie on what Griffin and Morrison call a “process canvas,” were published in The Creative Process Illustrated: How Advertising’s Big Ideas Are Born — a fascinating glimpse of the routes leading creatives take to finding and catching ideas.

Original review here.

ART

Drawn In: A Peek into the Inspiring Sketchbooks of 44 Fine Artists, Illustrators, Graphic Designers, and Cartoonists is the second gem of a book artist Julia Rothman — a voyeuristic visual journey into how artists doodle, brainstorm and flesh ideas out. The lavish volume offers a rare glimpse inside the minds and hearts of favorite artists like visual poet Sophie Blackall, happiness-designer Tad Carpenter, nature illustrator Jill Bliss and many more, showcasing stunning full-color images alongside profiles of the artists, who discuss their sketchbooks and how they use them.

The recent full review, complete with more images and an exclusive Q&A with Rothman about the project, here.

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Bringing you (ad-free) Brain Pickings takes hundreds of hours each month. If you find any joy and stimulation here, please consider becoming a Supporting Member with a recurring monthly donation of your choosing, between a cup of tea and a good dinner:





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