You Better Believe It

Why we drink, scandal!, the world’s most expensive clock, theft-worthy animation, what Radiohead and Goldfrapp have in common, and how diarrhea can save the planet.

LIFE & BEER, EXPLAINED

Enough said.

Inspired by the ever-amusing Indexed blog — if you’re not already familiar, we strongly suggest you fix that cultural mistake ASAP.

I’M A MAC, AND I’M A MAC POSING AS A PC

The horror! The scandal! You know those annoying new “PC Pride” TV spots for Microsoft that attempted to shove the Seinfeld fiasco under the carpet? Well, an overzealous conspiracy theorist decided to look at the EXIF information of the campaign photos sent to the media — that’s the little piece of file information that shows what program the file was created in.

Guess what — those Microsoft ads were made on…gasp…a Mac. And if you think Microsoft and Crispin, their ad agency, have the relationship equivalent of a Catholic priest caught with his pants down at a gay bar, it gets worse. Turns out, Dell’s agency, Enfatico, did the exact same thing with their client’s campaign. Except in their case, those Macs were actually bought on the Dell dollar.

And just when we thought no one could out-whore-out the ever-irreverent Improv Everywhere…who actually revered quite quickly at the sight of corporate bling.

via Tribble Ad Agency

WE EAT TIME FOR BREAKFAST

Speaking of Seinfeld, here’s something that sounds like one of Kramer’s ideas but is, in fact, completely real:

One of our heroes, brilliant physicist Stephen Hawking, has just unveiled the world’s strangest clock. Called

Chronophage, which means “time-eater,” the beastly time-keeper cost $2 million and was developed over 5 years in Cambridge’s Corpus Christi College by Dr. John Taylor, a renowned inventor and horologist.

Its shtick: It has no hands — time is displayed by a series of blue LED lights illuminating the 24-carat gold surface through various slits and lenses. The design itself was inspired by the work of legendary innovator John Harrison, who came up with the “grasshopper escapement” mechanism almost 300 years ago.

The clock is only accurate every five minutes, but is wired up to an electric motor that will keep it running for the next 25 years.

We’re fascinated by the idea of a device that captures the relativity of time and how its passage mercilessly eats away at our lives. That, and we like shiny things.

via BBC Technology

AND THEN THERE WAS FLASHLIGHT

On the cool-LED-stuff note, we’re obsessed with chronophage art collective PIKA PIKA. They make abstract animation using LED flashlights, which “draw” an image by tracing its outline over and over. Their movement is recorded in a series of photographs using long exposures, which are then spliced together into an animated sequence.

In 2005, the team was invited to a conference, where they presented the back-end of how the animation worked. They noticed that the audience of people interested in the concept was incredibly diverse, so they came up with a way to make the animation more interactive and inclusive, recruiting audience members in its production.

Today, PIKA PIKA films are made by that audience: Each person gets a flashlight and becomes a part of the animation. The films have since traveled the world and won various awards across a number of art and film festivals.

So that’s where Sprint stole the idea from.

SOLAR-POWERED MUSIC

From one cool audience-made light-employing video to another: After Radiohead’s In Rainbows fan-made video contest, a Goldfrapp fan got inspired to animate the track “Lovely Head” from their first album.

It’s essentially a visualization of the sound data, with the lyrics superimposed, producing the visual equivalent of what we’d imagine goes on in one’s brain when listening to the track on psychedelic drugs.

It was made through a process that’s way over our head, which makes us dig it all the more. It also reminds us of binary data sculptor Paul Prudence his video stream data visualizations.

via Coudal

BEYOND THE WC

And since we’re getting into things way over our head, here’s something that blows everything else out of the water. Or, as it just so happens, out of the oil.

Scientists have developed a new strain of that same pant-pooping E. coli bacterium that can make butanediol (BDO), the material used in stuff like spandex, car bumpers and plastic cups, from scratch. Which basically means they can make plastic without using oil or natural gas, taking a huge energy load off the current plastic production methods.

That’s what we call research-grant-justifying progress. (Unlike, say, the one that measured methane emissions from farting cows.)

Now, if they can only get them to make tacos…

via PSFK

Hodgepodge of Cool | SHEEP!

We continue our weekly tribute to all the random, eclectic awesome stuff out there. Welcome to Part 3 of the Hodgepodge of Cool issue: SHEEP! …or what 10,000 strangers, the BBC and Soulja Boy have in common.

When we promise random, we deliver random. But, really, there’s a ton of sheep-related awesomeness out there. In fact, we think sheep are the new penguins — you know, that awkward yet adorable “it” species of popular adulation that gives rise to all kinds of trends. You heard it here first, kids — Happy Hoofs, anyone?

FLOCKS

Knowing the name of the individual animal you’re eating for dinner: kinda creepy. Knowing the name of the animal you’re wearing to dinner: kinda cute. FLOCKS, the brainchild of Dutch designer Christien Miendertsma, is a knitwear line that explores the long-lost connection between producer and consumer.

In simpler terms, you can buy a cozy wool sweater (or scarf, or mittens, or socks, or hat) that comes with a photo and a short bio of the ovine contributor, so you can confidently answer you fashionista friends when they ask who you’re wearing.

The project is a collaboration between the graphic designer, a knitter, some spinners, and the farmers and felters who tend a flock of sheep. Each sweater comes with the sheep’s “passport” and a yellow RFID tag that matches the one on the sheepie’s ear.

And we’d so much rather wear something that comes from a happy fluffy sheep than from the hands of an overworked Chinese 6-year-old.

via GOOD Magazine

PEDRO AND FRANKENSHEEP

The BBC, always the beacon of underappreciated entertainment (hey there, The Office original), has just upped the ante for sheep-related entertainment with the latest work of cult animators The Brothers McLeod.

Pedro and Frankensheep, a series of 10 5-minute episodes for CBBC, is part Robot Chicken, part Sesame Street, part something else entirely. It’s the story of a crazy guinea pig scientist and his cyborg pet sheep, delighting British kids in those bedtime hours with quirky, weird-voiced, crazy-eyed animation magic.

Ah, nothing beats a Mexican accent with a British accent.

THE SHEEP MARKET

Why on earth would 10,000 strangers get together to draw sheep?

Remember Mechanical Turk, Amazon’s labor distribution system where you can pay web workers small amounts of money to complete simple tasks for you? Artist Aaron Koblin did just that for his project The Sheep Market — he created a simple drawing app and simply instructed Turkers to “draw a sheep facing left.”

10,000 people got to it, for 2 cents each. In 40 days, they drew at a rate of 11 sheep per hour with an average draw time of 105 seconds per sheep. And little did they know Koblin was also recording their drawing process. He then collected all the drawings and turned them into a series of collectible stamps. But because the entire project is the ultimate experiment in collaborative digital art, he also crafted The Sheep Market website where you can see all the drawings and watch each one being drawn.

662 sheep were rejected. We feel really bad for them.

via Wired

LITTLE KNITTING SHEEP

Where else would you find a little knitting sheep by the name of Rose but at the relentlessly wonderful Etsy?

Rose stands at a little over an inch, clutching tiny bamboo knitting needles, and is made from 100% real sheep wool. She comes from Canadian crafts designer fantiny, who can ship one of Rose’s siblings your way if you’re so inclined.

Rose is most positively the cutest little knitting sheep we’ve ever encountered.

SHAUN THE SHEEP

Shaun the Sheep does Soulja Boy.

‘Nuff said.

USB SHEEP

Forget all bucolic stereotypes — sheep have gone 2.0. Or at least that’s the case of Jan, the USB sheep from Swedish animal-themed gizmo maker Minimoo. Jan comes in 1GB ($43), 2GB ($58) and 4GB ($74) memory sizes.

Jan looks rather grumpy. But we empathize — we too would be rather grumpy if we had a USB flash drive stuck in our business end.

via Geek Alerts

7 Ways To Free Yourself

Mad about folding, the new Radiohead, global ‘zines, the U.K. vs. France, why the next MoMA piece may be found in your closet, how to be even lazier than you already are, and what 1′s and 0′s have to do with art. Welcome to the 7 Ways To Free Yourself issue.

BEND IT LIKE JAFFEE

The one, the only: Mad Magazine. What greater icon of American humor, political satire and pop culture commentary? The cult pub has been making waves since 1952, but some of its most recognized cultural contributions remain Al Jaffee’s infamous fold-ins.

Now, thanks to The New York Times, they’re available in interactive form, from 1960 to the present. And if there ever was a question of whether history repeats itself, this makes the answer loud and clear: most of the fold-ins are just as relevant today as they were decades ago, liberating history from its own confines.

Take the 1968 election year, when Nixon and Humphrey threw it down like there was no tomorrow, in the midst of a highly politicized war. Forty years later, the atrocities of another war are “turning our stomachs,” and a new generation is just as conflicted about a new war in an equally politically charged climate.

The entertainment business doesn’t seem to have changed for the better, either. In the year of the $2.7 million 30-second Super Bowl commercial, Jaffee’s snark resonates all the more powerfully.

See the full collection for a hefty slurp of history’s irony cocktail.

SIBERIAN COOL

Say what you will of the music industry’s demise, but all this commotion has actually propelled the evolution and diversification of the “indie” music scene. No longer is it all garage bands and acoustic pop and stale teen angst.

Case in point: indie up-and-comer Ghost Away. Their unique brand of alternative sound blends brilliantly sombre vocals with electrically charged instrumentals, fusing in beats that will both hypnotize you and make you wanna move. The getup is part Radiohead, part Junior Boys, part Battles, part something else entirely.

GHOST AWAY – SLOWDRIFT

Siberia, their debut album, is out this week. And as if to claim their place in the music business revolution going on these days, they’re launching the album as a free download. Talk about the ultimate self-publishing empowerment of today’s new media freeconomy — it cost the band close to nothing to record, produce and distribute the album (except, of course, hours of sweat and blood in the studio), and now it’s costing you nothing to experience it.

Get it now and get ready to dance the toldja so dance when Ghost Away make that Rolling Stone cover.

POWER TO THE PEOPLE

Speaking of self-publishing empowerment, we love Scribd: the document-sharing online library that takes information exchange and collaboration to a whole new level. It’s simple: you can upload any docs you like — Microsoft Office stuff, PDF’s, PostScript, OpenOffice, and more — and make them available to the world.

Similarly, you can search and access millions of documents other people uploaded.

Besides offering free unlimited storage (seriously?!), Scribd is the ultimate tool for self-publishing and reaching a wide audience. People use it for anything from backing up office documents, to storing and sharing photo albums, to publishing e-books and indie ‘zines, to collaborating on music chords and more.

And just when you think they couldn’t possibly give you more, there’s Scribd iPaper — a platform that lets you quickly integrate files from Scribt into a website, and you don’t even have to know code. Think of it as embeds on steroids.

In our humble opinion, Scribt is just the tip of the collaborative future iceberg, where information becomes the new social currency and the digitization of data builds a tremendously powerful communal pool of knowledge.

So go ahead, free yourself from the confines of static and introverted desktop software.

ALONG FOR THE RIDE

After last week’s French fusion of documentary and raw indie music, the empire strikes back: we’ve got a British sequel.

The Black Cab Sessions, a Just So Films initiative, shares a similar point of view, namely that venues strip music of its essence. So the project employs a simple concept: for each “session,” an indie band or artist hops in the back of a black cab and plays a song filmed in a single shot, which is then uploaded — completely unedited — for the world to see.

Currently on chapter thirty-five, The Black Cab Sessions have sported some of the best of the The’s, and then some — The Ravonettes, The Kooks, The New Pornographers, Cold War Kids, Spoon, and much, much more.

Our only question: where does the cab actually go?

NO HANGUPS

What is art if not the talent of looking at the mundane and seeing the extraordinary? Sculptor David Mach has just this sort of rare gift. He takes everyday objects like coat hangers, matchsticks and Scrabble pieces, turning them into sculptures, collages and installations that speak artistically, socially and politically.

Mach as been crafting his exquisite matchstick head sculptures and signature wire coat-hanger statues since the early 80′s. But, like a true artist, he spends more time concepting and crafting than tinkering with his new website and uploading visuals. Luckily, you can see the full breadth of his work on the archived old website.

We also dig the passion with which he stands behind his creative vision: Mach speaks freely of the great projects that never happened, which you can find in his Proposals section.

A particularly regrettable non-realization: Sound Wave, a gigantic tidal wave sculptured out of 250 upright pianos, which he conceived for the 25th anniversary of London’s Albert Hall. We feel your pain, Dave, we feel your pain.

WORD MEETS IMAGE, THEY MATE

You may recall the super nifty PicLens from a couple of months ago. Now, we bring you the next big thing in image search: the Flickr Related Tag Browser. The ridiculously sleek app does just what the name implies: lets you search Flickr images by tag, but does it visually in a way that halves the process and doubles the joy of it.

When you do a search, you get a collage of images tagged with that word, but you also get a tag cloud of contextually relevant images. It’s like the app thinks one step ahead for you and generating your next related keyword. You can click each tag in the cloud to sample the resulting images with another collage that pops up in the center.

You can keep scrolling through image results right there in the center collage, or you blow up a specific image thumbnail for a closer look. From there, you can either keep browsing the thumbnails if the image is no good, or click straight through to its Flickrs page to snag it.

The app is the work of freelance interactive designer Felix Turner, a Flash whiz who helped build the now-ubiquitous Brightcove video players.

BINARY FREEDOM

This week’s Untrivia is a different take on data, inspired by a new branch of the “found objects” art genre. We like to call these new digital artists “binary sculptors” — because the found “objects” are sets and patterns of mined data that they use much in the way traditional sculptors use mined ore, transforming the raw material into compelling visual art.

One such remarkable binary sculptor is artist and real-time visual performer Paul Prudence, who uses a software called Daub to project the digital data of a video stream onto a “brush” moving in 3D space, creating a neo-surrealist morphing mesh.

And speaking of video streams and data, it seems like Prudence won’t be out of raw material anytime soon. In February alone, Americans viewed 10.1 billion online videos, up 66% from last year. The average time spent watching web video that month? 204 minutes.

That’s a whole lotta cats falling down toilets.