Posts Tagged ‘design’
06
Jan
2009
Objectified: Dissecting Design
What cinema vérité and toothbrushes have to do with the truly transformational.
Imagine picking the brains of the world’s most innovative, influential, brilliant designers. The ones who transcend the realm of greatness and rise to the level of genius.
Now imagine not having to imagine that.
From Helvetica director Gary Hustwit comes Objectified, a new design documentary that delves into the magic of what is loosely known as “industrial design” — a term perhaps poorly suited, in its crude connotation, to a field that gives us anything from inspired toothbrushes to revolutionary tech gadgets, all held together by the common thread of being something more than mere objects to those who use them.
Objectified picks apart notions like creativity, identity, consumerism and sustainability — terms tossed around rather frivolously these days, but truly grasped and appreciated by few — examining them through film vérité and revelatory conversations with some of the world’s most influential designers.
The film features legendary designers like Karim Rashid and Naoto Fukasawa, world-changing design studios like IDEO and Smart Design, and some of our own deeply, deeply revered design idols like MoMA curator of design Paola Antonelli.
We’re rather excited for Objectified — because besides being deeply inspirational by way of exposure to pure genius, the film also makes us commonfolk look within ourselves for that peculiar force that makes us relate to the world and to each other through objects, using beatifully designed artifacts as extensions of ourselves, as badges, as fundamental pieces of self-definition.
Objectified premieres worldwide in March. Grab the production’s RSS feed or jump on the email newsletter to stay in the loop.
Thanks, Alek.
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05
Jan
2009
Birth of an Idea: The Ride
Flying cars, exploding brains and how the creative process comes to life.
New year, new idea playing field. So instead of the standard, contrived wishes of prosperity, health and love — who the hell needs those anyway? — we’ll wish you a year full of big ideas that take flight, boldly and blindly and ever so freely.
And because those in the business of ideas know the beautiful chaos of the creative process, some have taken it upon themselves to bring it to life.
Courtesy of Santa-Monica-based motion graphics and design studio KING AND COUNTRY, here’s The Ride: A wonderful animation short that captures the magic of the formation, ripening and fruition of a great idea — from the unrefined roughness of the seed to the polished brilliance of the final product — taking us along for the ride.
(Download the hi-def Quicktime here… it’s worth it.)
Here’s to the life of the mind and a brand new canvas for the art of creative vision.
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