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	<title>Brain Pickings &#187; eco</title>
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		<title>Live Responsible is the New LIVESTRONG</title>
		<link>http://www.brainpickings.org/index.php/2008/08/15/live-responsible-is-the-new-livestrong/</link>
		<comments>http://www.brainpickings.org/index.php/2008/08/15/live-responsible-is-the-new-livestrong/#comments</comments>
		<pubDate>Fri, 15 Aug 2008 20:46:59 +0000</pubDate>
		<dc:creator>Maria Popova</dc:creator>
				<category><![CDATA[activism]]></category>
		<category><![CDATA[culture]]></category>
		<category><![CDATA[fashion]]></category>
		<category><![CDATA[sustainability]]></category>
		<category><![CDATA[word-of-mouth]]></category>
		<category><![CDATA[Beijing]]></category>
		<category><![CDATA[charity]]></category>
		<category><![CDATA[eco]]></category>
		<category><![CDATA[green]]></category>
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		<category><![CDATA[trends]]></category>

		<guid isPermaLink="false">http://www.brainpickings.org/?p=465</guid>
		<description><![CDATA[Why a pair of green laces will make you cool and the planet cooler.<p><em><strong>Brain Pickings takes 450+ hours a month to curate and edit across the different platforms, and remains banner-free. If it brings you any joy and inspiration, please consider a modest <a href="http://www.brainpickings.org/index.php/donate/" target="_blank">donation</a> – it lets me know I'm doing something right.</em></strong>

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			<content:encoded><![CDATA[<p class="intro"><em><Why a pair of green laces will make you cool and the planet cooler.</em></p>
<p><img class="alignright" style="float: right;" src="http://blogofherbs.com/wp-content/uploads/2007/12/livestrong.jpg" alt="" width="220" />We&#8217;re still astonished at how Lance and team managed to take a charity and transform it into a cultural badge, a fad of astronomical proportions, through the simple <a href="http://www.livestrong.com/">LIVE<strong>STRONG</strong></a><strong> </strong>yellow wristband back in the day. Say what you will about the questionable motives of those wearing the wristband because of the fad, not because of the charity it stood for, but the fact remains: it all served its fundraising purpose brilliantly.</p>
<p><img class="alignright" style="float: right;" src="http://www.greenlaces.com/wp-content/uploads/2008/03/laces-cropped.bmp" alt="" width="229" height="299" />These days, the cultural concern <em>du jour</em> revolves around sustainability issues &#8212; a concern well-grounded in our increasingly warming reality. Which is why we have high hopes for environmental newcomer <a href="http://www.greenlaces.com/" target="_self"><strong>GreenLaces</strong></a> &#8212; a nonprofit aimed at promoting personal responsibility towards the planet through a simple badge: a pair of green laces.</p>
<p>The idea: you <a href="http://www.greenlaces.com/?p=15">make a personal pledge</a> to make one small, actionable change in your day-to-day MO that will benefit the environment. You then <a href="http://www.greenlaces.com/?page_id=8">get yourself</a> a pair of green laces, which serve as a constant reminder of your pledge and ignite the word-of-mouth engine as friends notice the (rather cool-looking) accessory on your kicks.</p>
<p><a href="http://www.brainpickings.org/wp-content/uploads/2008/08/laces.jpg"><img class="alignnone size-full wp-image-466" style="vertical-align: middle;" title="laces" src="http://www.brainpickings.org/wp-content/uploads/2008/08/laces.jpg" alt="" width="500" height="375" /></a></p>
<p>Founded by Swedish professional soccer players <strong>Joanna Lohman</strong> and <strong>Natalie Spilger</strong>, <a href="http://www.greenlaces.com/" target="_self"><strong>GreenLaces</strong></a> was originally promoted mainly through athletes. The laces and the cause, however, seemed to resonate with &#8220;the general public&#8221; and took on a life of their own. Barely 6 months after it launched, <a href="http://www.greenlaces.com/" target="_self"><strong>GreenLaces</strong></a> already has 1000+ people sporting the laces, plus over 50 Olympic athletes strutting them around Beijing.</p>
<p>Their goal is to get 1 million pairs on people&#8217;s feet by 2009. That&#8217;s 999,999,997 to go &#8212; we just bought 3 and vowed start making the 10-foot trip to the recycling bin instead of trashing everything under the desk. <a href="http://www.greenlaces.com/?page_id=8">Join us</a>, we can be lace buddies. Plus, trendsetting anyone? This has the potential to be the next LIVE<strong>STRONG</strong>, reaching critical mass with hipsters and posers alike.</p>
<p>But, as long as the environmental purpose is served, we won&#8217;t judge. Plus, the laces go great with our new Simples. (And we already know <a href="http://www.brainpickings.org/index.php/2008/08/07/inner-kid-fodder/#ian" target="_self">34</a> scientifically proven ways of tying them.)
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		<title>Carriers Rethought</title>
		<link>http://www.brainpickings.org/index.php/2008/06/30/top-4-repurposed-carriers-and-containers/</link>
		<comments>http://www.brainpickings.org/index.php/2008/06/30/top-4-repurposed-carriers-and-containers/#comments</comments>
		<pubDate>Tue, 01 Jul 2008 03:18:38 +0000</pubDate>
		<dc:creator>Maria Popova</dc:creator>
				<category><![CDATA[activism]]></category>
		<category><![CDATA[art]]></category>
		<category><![CDATA[culture]]></category>
		<category><![CDATA[design]]></category>
		<category><![CDATA[free market]]></category>
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		<category><![CDATA[music]]></category>
		<category><![CDATA[sustainability]]></category>
		<category><![CDATA[alternative lifestyle]]></category>
		<category><![CDATA[eco]]></category>
		<category><![CDATA[furniture]]></category>
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		<guid isPermaLink="false">http://www.brainpickings.org/?p=408</guid>
		<description><![CDATA[4 new ways to look at and use carriers of all varieties, from vehicles to shipping containers to plastic bags to coffins. <p><em><strong>Brain Pickings takes 450+ hours a month to curate and edit across the different platforms, and remains banner-free. If it brings you any joy and inspiration, please consider a modest <a href="http://www.brainpickings.org/index.php/donate/" target="_blank">donation</a> – it lets me know I'm doing something right.</em></strong>

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			<content:encoded><![CDATA[<p class="intro"><a href="#bttv">Groupie paradise,</a> <a href="#quikhouse">FedEx vs. Donald Trump,</a> <a href="#airmuseum">why Earth is getting shrink-wrapped by strangers,</a> and <a href="#coffincouch">what TV show has an official couch.</a></p>
<p>What do vehicles, plastic bags, shipping containers and coffins have in common? They all carry their contents from one place to another. And they can all be rethought in ways that may well outsmart, outcool and outweird the original purpose.</p>
<h5><a title="bttv" name="bttv"></a><img class="alignleft" style="margin-left: 0px; margin-right: 7px;" title="tablecloth1" src="http://www.brainpickings.org/wp-content/uploads/2008/05/tablecloth1.gif" alt="" height="100" />BETTER THAN THE VAN</h5>
<p><img class="alignnone size-medium wp-image-416 alignright" style="float: right;" title="bttv-logo" src="http://www.brainpickings.org/wp-content/uploads/2008/06/bttv-logo.png" alt="" width="178" height="111" /><a href="http://en.wikipedia.org/wiki/CouchSurfing" target="_blank">Couchsurfing</a> has been around for quite some time now. And just like anything that&#8217;s become really, really big really, really fast, it was only a matter of time until it niched out. Enter <a href="http://betterthanthevan.com/" target="_blank"><strong>Better Than The Van</strong></a> &#8212; a niche stay-for-free community designed specifically for bands and artists on tour. Even the <a href="http://betterthanthevan.com/search/">search</a> function is niche-level particular: you can narrow down your results by age range, weekday/weekend preference, and host&#8217;s relationship to music &#8212; consumer (a.k.a. fan) vs. producer (a.k.a. in a band).</p>
<p style="text-align: center;"><img style="vertical-align: middle;" title="Better Than The Van" src="http://www.brainpickings.org/wp-content/uploads/2008/06/bttv.png" alt="" width="500" /></p>
<p>We suspect the majority of couch-offerers would end up being in a band themselves &#8212; simply because nothing breeds empathy like having had the same miserable, sleep-folded-in-half-on-the-back-seat-with-drummer&#8217;s-protein-bar-wrappers experience.</p>
<p>Plus, we think it&#8217;s a great way for up-and-coming bands to make new friends, for up-and-coming music fans to discover new bands they dig, and for artists to meat each other and possibly sprout some killer collaborations.</p>
<h5><a title="quikhouse" name="quikhouse"></a><img class="alignleft" style="margin-left: 0px; margin-right: 7px;" title="tablecloth2" src="http://www.brainpickings.org/wp-content/uploads/2008/05/tablecloth2.gif" alt="" height="100" />QUIK HOUSE</h5>
<p>No matter how many CFL&#8217;s we swap for incandescents, our homes remain environmental Big-Foots. Luckily, going residentially green doesn&#8217;t have to mean settling for a hippie shack in the Ohio outback.</p>
<p>It may, however, mean inheriting the living space of a FedEx box.</p>
<p><img style="vertical-align: middle; margin-left: 55px; margin-right: 55px;" src="http://www.quik-build.com/quikHouse/picQHsouth.gif" alt="" width="390" height="269" /></p>
<p><img align="right" style="margin: 5px 0 3px 15px;" src="http://www.quik-build.com/quikHouse/picPlan1Fslid.gif" alt="" width="240" />Enter<strong> <a href="http://www.quik-build.com/">Quik House</a></strong>. You know those &#8220;bed in a bag&#8221; things at department stores? We&#8217;d call <strong>Quik House</strong> a &#8220;house in a box&#8221;&#8230; except it <em>is</em> the box. It&#8217;s a prefabricated &#8220;house kit&#8221; made from recycled shipping containers. But don&#8217;t be fooled &#8212; the 2,000-square-foot dwelling includes 3 bedrooms and two and a half bathrooms. It assembles in less than a day, so it should be less than 3 months between the time you <a href="http://www.quik-build.com/quikHouse/QH_inquiry.htm">order</a> it online and your housewarming party.</p>
<p>You can further greenify the already super tiny-carbon-footed house with the optional solar and wind energy sourcing available. And speaking of customizing, you even have the <a href="http://www.quik-build.com/quikHouse/QH_whatColors.htm">option</a> of getting your <strong>Quik House</strong> tagged by local graffiti artists.</p>
<p>At $125-$165 per square foot, including everything except the land, this isn&#8217;t just a smart investment in the planet&#8217;s future, it&#8217;s also a pretty good real estate deal.</p>
<h5><a title="airmuseum" name="airmuseum"></a><img class="alignleft" style="margin-left: 0px; margin-right: 7px;" title="tablecloth3" src="http://www.brainpickings.org/wp-content/uploads/2008/05/tablecloth3.gif" alt="" height="100" />MUSEO AERO SOLAR</h5>
<p><img align="right" style="margin: 5px 0 3px 15px;" src="http://lh3.ggpht.com/solar.flying.city/Ro1LR6AeTKI/AAAAAAAAAKI/QSatNiXu2U8/IMG_0768.JPG?imgmax=576" alt="" width="260" />If this kind of static environmental statement isn&#8217;t your thing, how about one in flux? <a href="http://www.air-port-city.org/"><strong>Museo Aero Solar</strong></a> makes you reconsider what you choose to carry your groceries in. Thousands of plastic bags compose the &#8220;flying museum,&#8221; a hot air balloon propelled solely by solar energy. It travels from country to country and whenever it makes a landing, more bags are added, increasing both its size and the next flight distance.</p>
<p>Since its inception several months ago, <a href="http://www.air-port-city.org/"><strong>Museo Aero Solar</strong></a> has toured three continents. Upon each landing, the local community gets to add to the quilt and shape this ever-growing flying canvas.</p>
<p><img style="vertical-align: middle;" src="http://lh5.ggpht.com/solar.flying.city/Rk8Z_WwIQvI/AAAAAAAAAC4/G82sFSwZ-O4/isola%20italia%2016-04-07%20413.jpg?imgmax=640" alt="" width="500" /></p>
<p>We like the idea of calling it a museum: it&#8217;s a visceral exhibition of our excess, constantly growing to reflect our never-ending consume-produce-waste cycle. The irony, of course, is that with an <a href="http://www.reusablebags.com/facts.php">estimated</a> 1 <em>trillion</em> plastic bags consumed annually worldwide, most of which end up in landfills, it&#8217;s virtually impossible for the museum to run out of resources. If the project carries on and continues to increase in size, it could eventually cover earth&#8217;s entire atmosphere.</p>
<p>How&#8217;s that for a global warming wake-up call? We hear shrink-wrap makes things even hotter.</p>
<h5><a title="coffincouch" name="coffincouch"></a><img class="alignleft" style="margin-left: 0px; margin-right: 7px;" title="tablecloth3" src="http://www.brainpickings.org/wp-content/uploads/2008/05/tablecloth4.gif" alt="" height="100" />COFFIN COUCHES</h5>
<p>On a brighter note, <a href="http://coffincouches.com/"><strong>Coffin Couches</strong></a>: corpse carriers repurposed into living room furniture.</p>
<p><img align="right" style="margin: 5px 0 3px 15px;" title="coffincouch" src="http://www.brainpickings.org/wp-content/uploads/2008/06/coffincouch-300x287.png" alt="" width="180" />Apparently, there&#8217;s some sort of government regulation (gotta love those) that prevents funeral homes from reselling unused coffins to the general public. So the guys behind the unorthodox venture approach said funeral homes with a recycling attitude and snag 18-gauge steel coffins with minor flaws, sculpting them into an <a href="http://coffincouches.com/coffin-couches.php" target="_blank">impressive array</a> of leather and vinyl couches.</p>
<p><img style="vertical-align: middle;" src="http://coffincouches.com/tools/local/imageupload/content/MainImage/size2/4f54c8ab5549d0aff8a7480f24baab2a.jpg" alt="" width="500" /></p>
<p>We&#8217;re pretty sure those new media and interactive technology gurus couldn&#8217;t possibly outdo the &#8220;immersive TV experience&#8221; of watching <em>Six Feet Under</em> on one of these babies.</p>
<p class="author"><a target="_blank" href="http://www.brainpickings.org/index.php/newsletter/"><img align="left" style="margin: 5px 7px 3px 0" src="http://www.brainpickings.org/wp-content/themes/BrainPickings/images/email.png" alt="" width="100" /></a><em>We&#8217;ve got a weekly newsletter and people <a target="_blank" href="http://www.brainpickings.org/index.php/newsletter/">say it&#8217;s cool</a>. It comes out on Sundays, offers the week&#8217;s articles, and features five more tasty bites of web-wide interestingness. Here&#8217;s an <a target="_blank" href="http://brainpickingsorg.createsend1.com/T/ViewEmail/r/A84E34BEA9C8C3D3/3BA4AB3871E01938F6A1C87C670A6B9F">example</a>. Like? <a target="_blank" href="http://www.brainpickings.org/index.php/newsletter/">Sign up.</a></em></p>
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		<title>RFID vs. Honor</title>
		<link>http://www.brainpickings.org/index.php/2008/06/02/ubicycle-rfid-bike-share/</link>
		<comments>http://www.brainpickings.org/index.php/2008/06/02/ubicycle-rfid-bike-share/#comments</comments>
		<pubDate>Mon, 02 Jun 2008 17:54:40 +0000</pubDate>
		<dc:creator>Maria Popova</dc:creator>
				<category><![CDATA[culture]]></category>
		<category><![CDATA[design]]></category>
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		<category><![CDATA[city]]></category>
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		<guid isPermaLink="false">http://www.brainpickings.org/?p=389</guid>
		<description><![CDATA[The design team behind OLPC is out to revolutionize urban transportation with a cool new high-tech public bike share program. <p><em><strong>Brain Pickings takes 450+ hours a month to curate and edit across the different platforms, and remains banner-free. If it brings you any joy and inspiration, please consider a modest <a href="http://www.brainpickings.org/index.php/donate/" target="_blank">donation</a> – it lets me know I'm doing something right.</em></strong>

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			<content:encoded><![CDATA[<p class="intro">What third world children have to do with NYC commuting and why RFID beats honor systems every time.</p>
<h5>YOU BE CYCLIST</h5>
<p>Remember when the <a href="http://laptop.org/" target="_blank">One Laptop Per Child</a> program first made waves and everyone thought a $100 laptop for the third world was anywhere from laughable to plain undoable? Well, two years later OLPC has had the last laugh with its world-changing success, and the design team behind it is after a brand new revolutionary initiative.</p>
<p><img class="alignnone size-medium wp-image-390" style="vertical-align: middle;" title="ubicycle2" src="http://www.brainpickings.org/wp-content/uploads/2008/06/ubicycle2.gif" alt="ubicycle" width="500" /></p>
<p>The guys at <a href="http://www.dcontinuum.com" target="_blank">Continuum</a> have just concepted <a href="http://www.dcontinuum.com/content/concept/33/" target="_blank"><strong>Ubicycle</strong></a>: a high-tech yet brilliantly user-friendly public bike-share system. It&#8217;s simple: you &#8220;rent&#8221; a bike using the same funds-loaded Smart card you use on trains and buses. It&#8217;s RFID-enabled, so whenever you use it to unlock a bike from the rack, the system knows who&#8217;s taking the goodie. (Sure beats a may-or-may-not-honor honor system.)</p>
<p><img class="alignright alignnone size-medium wp-image-391" style="float: right; margin-left: 5px; margin-right: 5px;" title="ubicycle" src="http://www.brainpickings.org/wp-content/uploads/2008/06/ubicycle.png" alt="" width="286" height="196" />And speaking of the rack, each nifty modular station holds 2 bikes and the racks can be stacked horizontally. Seven of them (that&#8217;s 14 bikes for the mathematically- challenged) take as much space as a single parked car. The lock mechanisms are powered by the solar panels coating the kiosks for the ultimate cherry on top.</p>
<p>(Meanwhile, Philly is still trying to get the very, very 1.0 <a href="http://www.brainpickings.org/index.php/2008/01/25/geography-topography-and-everythingography/#phillybikeshare" target="_blank">Philly BikeShare</a> program off the ground. Hey, at least we&#8217;re trying.)</p>
<p class="via"><a href="http://www.psfk.com/2008/05/rfif-enabled-public-bike-service.html" target="_blank">via PSFK</a></p>
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		<title>Birdseye Visionaire</title>
		<link>http://www.brainpickings.org/index.php/2008/05/23/birdseye-visionaire/</link>
		<comments>http://www.brainpickings.org/index.php/2008/05/23/birdseye-visionaire/#comments</comments>
		<pubDate>Fri, 23 May 2008 18:40:24 +0000</pubDate>
		<dc:creator>Maria Popova</dc:creator>
				<category><![CDATA[activism]]></category>
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		<description><![CDATA[How one Bulgarian photographer's 8-year flight is challenging our relationship with nature and the environment.<p><em><strong>Brain Pickings takes 450+ hours a month to curate and edit across the different platforms, and remains banner-free. If it brings you any joy and inspiration, please consider a modest <a href="http://www.brainpickings.org/index.php/donate/" target="_blank">donation</a> – it lets me know I'm doing something right.</em></strong>

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			<content:encoded><![CDATA[<p class="intro">How a paraglider, a camera, and a blooming field of lavender will change the way you see the world.</p>
<h5>THE WORLD AS WE NEVER SEE IT</h5>
<p>Ecology. Our collective discourse on the subject ranges from hipster t-shirts to scare tactics by various nonprofit apocalypticists. But rarely are we faced with a gripping eye-opener that uses the beautiful rather than the frightening and ugly to challenge how we think about the future of the planet.</p>
<p>Bulgarian photographer <a href="http://www.alexanderivanov.com/" target="_blank">Alexander &#8220;Sasho&#8221; Ivanov</a> does just that in his stunning <a href="http://edno.bg/360_en/" target="_blank"><strong>360° BULGARIA</strong></a> exhibition, a collection of breathtaking aerial photographs taken from a paraglider over the course of 8 years.</p>
<p><img style="vertical-align: middle;" src="http://edno.bg/images/content_pic/546x/pic_gallery7674543075.jpg" alt="" width="500" /></p>
<p><img style="vertical-align: middle;" src="http://edno.bg/images/content_pic/546x/pic_gallery6717384196.jpg" alt="" width="500" /></p>
<p>The project aims to awaken our emotional connection to the environment and remind us what exactly we&#8217;re losing as we&#8217;re squandering our planet.</p>
<p><img style="vertical-align: middle;" src="http://edno.bg/images/content_pic/546x/pic_gallery4515525622.jpg" alt="" width="500" /></p>
<p>The 58-year-old photographer&#8217;s inspiration is movingly honest and raw:</p>
<p style="padding-left: 30px;"><img class="alignleft size-medium wp-image-381" style="float: left; margin-left: 4px; margin-right: 4px;" title="quote_open" src="http://www.brainpickings.org/wp-content/uploads/2008/05/quote_open.gif" alt="" width="50" /><em>I was born here. I grew up here, together with the grasses, the stones, the trees, the rivers and the winds. They taught me who I am, they showed me how to see, hear and feel,</em><em><img class="alignright alignnone size-medium wp-image-382" style="float: right; margin-left: 3px; margin-right: 3px;" title="quote_close" src="http://www.brainpickings.org/wp-content/uploads/2008/05/quote_close.gif" alt="" width="50" /></em><em> but most importantly â€“ what it means to love and be free. This nature is a part of me, a part of my memory of myself.</em></p>
<p><img style="vertical-align: middle;" src="http://edno.bg/images/content_pic/546x/pic_gallery8435050214.jpg" alt="" width="500" /></p>
<p>We find the collection powerfully humbling. The birdseye take reminds us of our own smallness, of what a tiny fraction of the grand natural equation humans are and how full of marvel the world beyond us is &#8212; a world we&#8217;re slowly losing as we continue to stomp our little feet on every fiber of it.</p>
<p><img style="vertical-align: middle;" src="http://edno.bg/images/content_pic/546x/pic_gallery0971792776.jpg" alt="" width="500" /></p>
<p>The message is loud and beautifully clear: it&#8217;s time to rise above our petty sense of entitlement and look &#8212; really look &#8212; at the big picture. Because, unless we do, its magnificent vibrant color will continue to fade into the man-inflicted grayness.</p>
<h5>. . . . . . . . . . . . . . . . . . . . . . . . . . . .</h5>
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		<title>Reclaiming Urban Landscape &#124; Part 1</title>
		<link>http://www.brainpickings.org/index.php/2008/05/05/top-5-urban-design-greenifications/</link>
		<comments>http://www.brainpickings.org/index.php/2008/05/05/top-5-urban-design-greenifications/#comments</comments>
		<pubDate>Mon, 05 May 2008 05:01:39 +0000</pubDate>
		<dc:creator>Maria Popova</dc:creator>
				<category><![CDATA[advertising]]></category>
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		<category><![CDATA[urban]]></category>

		<guid isPermaLink="false">http://www.brainpickings.org/?p=305</guid>
		<description><![CDATA[The best green touches to urban landscape -- ideas that bring a much-needed shot of green into our bucket of city gray. <p><em><strong>Brain Pickings takes 450+ hours a month to curate and edit across the different platforms, and remains banner-free. If it brings you any joy and inspiration, please consider a modest <a href="http://www.brainpickings.org/index.php/donate/" target="_blank">donation</a> – it lets me know I'm doing something right.</em></strong>

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			<content:encoded><![CDATA[<p class="intro">This week, we&#8217;re looking at ideas that claim our urban space back from the gruesome grip of commercialization, concrete and the general ugly of the city, or what scaffolding has to do with Bambi.</p>
<p>Nothing says &#8220;give us back our space&#8221; like some unexpected greenification amidst the pavement-and-concrete dullness of the city. So we&#8217;ve picked the top 5 ideas that bring a tasty bite-sized bit of green to our urban stew of gray.</p>
<h5><img class="alignleft" title="grass1" src="http://www.brainpickings.org/wp-content/uploads/2008/05/grass1.gif"  alt="" height="125" />URBAN PARK(ING)</h5>
<p><strong><a href="http://www.rebargroup.org/projects/parking/index.html" target="_blank">The PARK(ing) Project</a> </strong>started in 2005 when <a href="http://www.rebargroup.org/" target="_blank">REBAR,</a> a San Francisco collective of artists, designers and activists, decided the city was in desperate need of an intervention: the dire lack of outdoor human habitat in downtown public space deprived people of their very basic need for a space to sit, relax and do nothing.</p>
<p><img class="alignright alignnone size-medium wp-image-306" style="float: right; margin-left: 7px; margin-right: 0px;" title="parking_02" src="http://www.brainpickings.org/wp-content/uploads/2008/05/parking_02.jpg" alt="" width="115" height="161" />At the same time, 70% of the city&#8217;s downtown outdoor areas were dedicated to vehicles. So REBAR decided the way to go was to temporarily reclaim some of those parking spaces, feeding meters as a way of &#8220;renting&#8221; some precious outdoor space for up to 2 hours and transforming that space into a mini-park where people could just sit and enjoy themselves.</p>
<p>Think of it as a bonsai version of The Great Outdoors.</p>
<p><img class="alignnone size-medium wp-image-307" style="vertical-align: middle;" title="parking1" src="http://www.brainpickings.org/wp-content/uploads/2008/05/parking1.jpg" alt="" width="500" /></p>
<p>Since then, urban PARK(ing) has been <a href="http://www.rebargroup.org/projects/parking/they_parked.html">popping up</a> all over the world &#8212; Santa Monica, Glasgow, Sicily &#8212; producing the expected chain of befuddlement followed by amusement and eventually a delighted grin. And we say anything that brings more smiles to our sidewalks bustling with steel-faced pedestrians is a brilliant idea. </p>
<h5><a name="parkwheel" title="parkwheel"></a><img class="alignleft alignnone size-medium wp-image-311" style="float: left; margin-left: 0px; margin-right: 10px;" title="grass2" src="http://www.brainpickings.org/wp-content/uploads/2008/05/grass2.gif" alt="" height="100" />PARKWHEEL</h5>
<p><a href="http://flickr.com/photos/hno/186714777/" target="_blank"><strong>The Parkwheel,</strong></a> a grass-lined wheel that lets you take the park with you, is the product of a student project aiming to make a social statement about the lack of green space in cities &#8212; and the irony of how we&#8217;re not even allowed to walk on the few public grass areas that do exist.</p>
<p><img style="vertical-align: middle;" src="http://farm1.static.flickr.com/47/186714777_d2a3f60cdb.jpg?v=0" alt="" width="500" /></p>
<p>This nifty &#8220;park to go&#8221; came from David Gallaugher and two more students at the Dalhousie University of Architecture in Nova Scotia.</p>
<p>And, hamster jokes aside, we really, really want one.</p>
<h5><img class="alignleft alignnone size-medium wp-image-312" style="float: left; margin-left: 0px; margin-right: 10px;" title="grass3" src="http://www.brainpickings.org/wp-content/uploads/2008/05/grass3.gif" alt="" height="100" />ADIDAS GRUN</h5>
<p>Ugly billboards are everywhere, polluting our cityscape with bad ads, uninspiring imagery and general corporate unseemliness. So when one pops up and actually brings something fresh and inspiring to our urban scenery, we dig big-time.</p>
<p>Like this one for the <strong><a href="http://www.sneakerfreaker.com/sneaker-releases/Adidas-Grun-Collection/" target="_blank">adidas Grun</a></strong>, a shoe collection of questionable design that may indeed look much better on your building&#8217;s facade than it does on your feet.</p>
<p><img class="aligncenter" src="http://www.brainpickings.org/wp-content/uploads/2009/11/adidas-grun.jpg" alt="" width="500" /></p>
<p>Spotted in London. (Why is everything better in Europe?) </p>
<h5><img class="alignleft alignnone size-medium wp-image-313" style="float: left; margin-left: 0px; margin-right: 10px;" title="grass4" src="http://www.brainpickings.org/wp-content/uploads/2008/05/grass4.gif" alt="" height="100" />GREEN GREEN SCREEN</h5>
<p>Ah, construction sites. With their raw industrial scaffolding, they&#8217;re just about the ugliest and least outdoorsy city sight. So when something not only covers the big ugly but actually greenifies the sidewalk, it&#8217;s a very, very good thing.</p>
<p>That&#8217;s exactly what Japanese architecture studio <a href="http://www.klein-dytham.com/" target="_blank">Klein Dytham</a> did in Tokyo back in 2003 when the city&#8217;s largest mixed-use development was being built.</p>
<p><img style="vertical-align: middle;" src="http://www.klein-dytham.com/uploads/projects/full/334.jpg" alt="" width="500" /></p>
<p>The <a href="http://www.klein-dytham.com/project/more/green-green-screen/2" target="_blank"><strong>Green Green Screen</strong></a> spanned an impressive 900 feet, covering the construction site with vertical stripes of 13 types of living evergreens alternating with green-leaf-themed graphic patterns. The Green Green Screen stayed up for the entire 3-year duration of the development, delighting passersby with a parklike experience that every New York sidewalk could oh-so-desperately use.</p>
<h5><a title="edina" name="edina"></a><img class="alignleft alignnone size-medium wp-image-314" style="float: left; margin-left: 0px; margin-right: 10px;" title="grass5" src="http://www.brainpickings.org/wp-content/uploads/2008/05/grass5.gif" alt="" height="100" />EDINA TOKODI GREEN GRAFFITI</h5>
<p>As much as we respect graffiti culture, it has become one of the most universal reminders that you&#8217;re in a city &#8212; nothing says urban clutter like a graffiti-clad concrete wall. Which is why we dig street artist <a href="http://www.mosstika.com/" target="_blank">Edina Tokodi&#8217;s</a> <a href="http://www.inhabitat.com/2007/10/24/urban-moss-graffiti-by-edina-tokodi/" target="_blank"><strong>green graffiti</strong></a> &#8212; moss installations transforming drab public spaces like neighborhood streets and subway trains into living, touchable art galleries.</p>
<p><img style="vertical-align: middle;" src="http://www.inhabitat.com/wp-content/uploads/nature1_2.jpg" alt="" width="500" /></p>
<p><img style="float: left; margin-left: 0px; margin-right: 10px;" title="moss2" src="http://www.brainpickings.org/wp-content/uploads/2008/05/moss2.png" alt="" width="180" /> The Hungarian-born, Brooklyn-based artist is appalled by our city-dweller lack of a relationship with nature and hopes her art sends us into &#8220;mentally healthy garden states&#8221; &#8212; she sees herself a as a &#8220;cultivator of eco-urban sensitivity,&#8221; and relates her art to deeper emotional memories of animals and gardens from her childhood in Central Europe.</p>
<p>We just wanna pet Green Bambi.</p>
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		<title>Earth Day the Wired Way</title>
		<link>http://www.brainpickings.org/index.php/2008/04/22/earth-day-the-wired-way/</link>
		<comments>http://www.brainpickings.org/index.php/2008/04/22/earth-day-the-wired-way/#comments</comments>
		<pubDate>Tue, 22 Apr 2008 23:06:34 +0000</pubDate>
		<dc:creator>Maria Popova</dc:creator>
				<category><![CDATA[culture]]></category>
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		<guid isPermaLink="false">http://www.brainpickings.org/?p=282</guid>
		<description><![CDATA[This year, celebrate Earth Day with a simple but tangible touch to your wired ways. We&#8217;re all for sustainable sustainability &#8212; the concept of making simple, everyday changes that enormously benefit the environment in the long run. So, to celebrate Earth Day this year, we&#8217;ve created a neat little graphic to put in your email [...]<p><em><strong>Brain Pickings takes 450+ hours a month to curate and edit across the different platforms, and remains banner-free. If it brings you any joy and inspiration, please consider a modest <a href="http://www.brainpickings.org/index.php/donate/" target="_blank">donation</a> – it lets me know I'm doing something right.</em></strong>

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			<content:encoded><![CDATA[<p class="intro">This year, celebrate Earth Day with a simple but tangible touch to your wired ways.</p>
<p><img class="alignright alignnone size-medium wp-image-285" style="float: right;" title="earthday" src="http://www.brainpickings.org/wp-content/uploads/2008/04/treebrain.gif" alt="" width="200" />We&#8217;re all for <em>sustainable sustainability</em> &#8212; the concept of making simple, everyday changes that enormously benefit the environment in the long run.</p>
<p>So, to celebrate Earth Day this year, we&#8217;ve created a neat little graphic to put in your email signature, show off your green bone, and remind people to think about the simple things that matter. We call it an <strong>eco-signature.</strong></p>
<p>This Brain Pickings original is a digital freebie, and completely open-license and copyright-free. So snag away &#8212; download the image <a href="http://www.brainpickings.org/wp-content/uploads/2008/04/brainpickings_ecosignature.gif">here</a>, or just right-click/ctrl-click the image below and save it to your hard drive, then pop it in your email client&#8217;s signature preferences.</p>
<p><img class="aligncenter size-full wp-image-284" style="vertical-align: middle;" title="brainpickings_ecosignature" src="http://www.brainpickings.org/wp-content/uploads/2008/04/brainpickings_ecosignature.gif" alt="" width="457" height="83" /></p>
<p>Got doubts about how much of a difference this little thing will make? Doubt not: The average employee prints 6 unnecessary pages per day, amassing a grand total of 1,410 per year. How many people did YOU email today?</p>
<p>Learn a couple more <a href="http://www.brainpickings.org/index.php/2008/03/28/the-nonjudgmental-issue/#word">smart, handy tricks</a> for easily relieving the daily tree-trashing epidemic.
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