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	<title>Brain Pickings &#187; social media</title>
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		<title>Illustrated Three-Line Novels by the One-Man Twitter of 1906 France</title>
		<link>http://www.brainpickings.org/index.php/2011/08/26/illustrated-three-line-novels-felix-feneon-joanna-neborsky/</link>
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		<pubDate>Fri, 26 Aug 2011 14:00:05 +0000</pubDate>
		<dc:creator>Maria Popova</dc:creator>
				<category><![CDATA[art]]></category>
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		<category><![CDATA[Mark Batty Publisher]]></category>
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		<guid isPermaLink="false">http://www.brainpickings.org/?p=13976</guid>
		<description><![CDATA[What an early 20th-century Parisian dandy had to do with political theater and the rise of micro-nonfiction.<p><em><strong>Brain Pickings takes 450+ hours a month to curate and edit across the different platforms, and remains banner-free. If it brings you any joy and inspiration, please consider a modest <a href="http://www.brainpickings.org/index.php/donate/" target="_blank">donation</a> – it lets me know I'm doing something right.</em></strong>

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			<content:encoded><![CDATA[<p class="intro"><em>What an early 20th-century Parisian dandy had to do with political theater and the rise of micro-nonfiction.</em></p>
<p><a href="http://www.amazon.com/dp/098419066X/ref=as_li_ss_til?tag=braipick-20&#038;camp=213381&#038;creative=390973&#038;linkCode=as4&#038;creativeASIN=098419066X&#038;adid=1ZHPMMWEBD725HHZAFFP" target="_blank"><img align="right" style="margin: 9px 0 3px 15px;" src="http://www.brainpickings.org/wp-content/uploads/2011/08/threelinenovels.jpg" width="190" /></a>We&#8217;ve previously shown that the literati of yore had <a href="http://www.brainpickings.org/index.php/2010/11/18/mapping-the-republic-of-letters/">their own Facebook</a>, and it turns out they had their Twitter, too. Artist, anarchist and literary entrepreneur <strong>Félix Fénéon</strong> was the one-man Twitter of early 20th-century France. Between May and November of 1906, he wrote 1,220 succinct and near-surrealist three-line reports in the Paris newspaper <em>Le Matin</em>, serving to inform of everything from notable deaths to petty theft to naval expedition disasters. In <a href="http://www.amazon.com/dp/098419066X/ref=as_li_ss_til?tag=braipick-20&#038;camp=213381&#038;creative=390973&#038;linkCode=as4&#038;creativeASIN=098419066X&#038;adid=1ZHPMMWEBD725HHZAFFP" target="_blank"><strong><em>Illustrated Three-Line Novels: Félix Fénéon</em></strong></a>, artist <a href="http://www.joannaneborsky.com/" target="_blank">Joanna Neborsky</a> captures the best of these enigmatic vignettes in stunning illustrations and collages, inspired by Luc Sante&#8217;s English translation of Fénéon&#8217;s gems for the <em>New York Review of Books</em>. Sometimes profound, often perplexing, and always prepossessing, these visual snapshots of historical micro-narratives offer a bizarre and beautiful glimpse of a long-gone French era and a man of rare creative genius.</p>
<blockquote><p>Félix Fénéon was a dandy, a literary <em>bricoleur</em>, and a terrorist, maybe. Biographers dispute his guilt in the 1894 bombing of a restaurant in Paris. As the journalist himself might later have written, &#8216;A flowerpot left on a windowsill exploded in the Rue de Conde. In the Restaurant Foyot, appetites and the eye of Laurent Tailhad, 40, were lost.&#8217; Fénéon, then a clerk in the government&#8217;s War Office, was arrested and tried int he sensational Trial of the Thirty, a piece of political theater aimed at exposing the anarchist underground. After he was acquitted (evidence was flimsy, the prosecution, inept), two policemen followed Fénéon for the next two decades. But how do you shadow a shadow? In life and work, the wraithlike Fénéon &#8212; his lean face darkened by a top hat and limned by a goatee that friends said gave him the look of Uncle Sam, or Mephistopheles &#8212; preferred to disappear. His love was art, and his subject, the genius of others.&#8221;</p></blockquote>
<p><a href="http://www.amazon.com/dp/098419066X/ref=as_li_ss_til?tag=braipick-20&#038;camp=213381&#038;creative=390973&#038;linkCode=as4&#038;creativeASIN=098419066X&#038;adid=1ZHPMMWEBD725HHZAFFP" target="_blank"><img src="http://www.brainpickings.org/wp-content/uploads/2011/08/threelinenovels6.jpg" width="500" /></a></p>
<p><a href="http://www.amazon.com/dp/098419066X/ref=as_li_ss_til?tag=braipick-20&#038;camp=213381&#038;creative=390973&#038;linkCode=as4&#038;creativeASIN=098419066X&#038;adid=1ZHPMMWEBD725HHZAFFP" target="_blank"><img src="http://www.brainpickings.org/wp-content/uploads/2011/08/threelinenovels7.jpg" width="500" /></a></p>
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<p><a href="http://www.amazon.com/dp/098419066X/ref=as_li_ss_til?tag=braipick-20&#038;camp=213381&#038;creative=390973&#038;linkCode=as4&#038;creativeASIN=098419066X&#038;adid=1ZHPMMWEBD725HHZAFFP" target="_blank"><img src="http://www.brainpickings.org/wp-content/uploads/2011/08/threelinenovels11.jpg" width="500" /></a></p>
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<p><a href="http://www.amazon.com/dp/098419066X/ref=as_li_ss_til?tag=braipick-20&#038;camp=213381&#038;creative=390973&#038;linkCode=as4&#038;creativeASIN=098419066X&#038;adid=1ZHPMMWEBD725HHZAFFP" target="_blank"><img src="http://www.brainpickings.org/wp-content/uploads/2011/08/threelinenovels13.jpg" width="500" /></a></p>
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<p><a href="http://www.amazon.com/dp/098419066X/ref=as_li_ss_til?tag=braipick-20&#038;camp=213381&#038;creative=390973&#038;linkCode=as4&#038;creativeASIN=098419066X&#038;adid=1ZHPMMWEBD725HHZAFFP" target="_blank"><img src="http://www.brainpickings.org/wp-content/uploads/2011/08/threelinenovels16.jpg" width="500" /></a></p>
<p><a href="http://www.amazon.com/dp/098419066X/ref=as_li_ss_til?tag=braipick-20&#038;camp=213381&#038;creative=390973&#038;linkCode=as4&#038;creativeASIN=098419066X&#038;adid=1ZHPMMWEBD725HHZAFFP" target="_blank"><img src="http://www.brainpickings.org/wp-content/uploads/2011/08/threelinenovels17.jpg" width="500" /></a></p>
<p><a href="http://www.amazon.com/dp/098419066X/ref=as_li_ss_til?tag=braipick-20&#038;camp=213381&#038;creative=390973&#038;linkCode=as4&#038;creativeASIN=098419066X&#038;adid=1ZHPMMWEBD725HHZAFFP" target="_blank"><img src="http://www.brainpickings.org/wp-content/uploads/2011/08/threelinenovels18.jpg" width="500" /></a></p>
<p><a href="http://www.amazon.com/dp/098419066X/ref=as_li_ss_til?tag=braipick-20&#038;camp=213381&#038;creative=390973&#038;linkCode=as4&#038;creativeASIN=098419066X&#038;adid=1ZHPMMWEBD725HHZAFFP" target="_blank"><img src="http://www.brainpickings.org/wp-content/uploads/2011/08/threelinenovels4.jpg" width="500" /></a></p>
<p><a href="http://www.amazon.com/dp/098419066X/ref=as_li_ss_til?tag=braipick-20&#038;camp=213381&#038;creative=390973&#038;linkCode=as4&#038;creativeASIN=098419066X&#038;adid=1ZHPMMWEBD725HHZAFFP" target="_blank"><strong><em>Illustrated Three-Line Novels: Félix Fénéon</em></strong></a> comes from indie powerhouse <a href="http://markbattypublisher.com/" target="_blank">Mark Batty Publisher</a>, who have previously delighted us with explorations of everything from <a href="http://www.brainpickings.org/index.php/2011/06/21/shapes-for-sounds/">how sounds became letters</a> to <a href="http://www.brainpickings.org/index.php/2011/05/16/cultural-connectives/">why typography might be the key to cross-cultural understanding</a> to <a href="http://www.brainpickings.org/index.php/2011/07/26/book-of-ice-dj-spooky/">what the ecology of Antarctica has to do with remix culture</a> and many, many <a href="http://www.brainpickings.org/index.php/tag/mark-batty-publisher/">more treats</a>.</p>
<p class="author" style="background: #f8f8f8;margin: 15px 0;padding: 10px 15px;color: #000;"><a target="_blank" href="http://www.brainpickings.org/index.php/newsletter/"><img align="left" style="margin: 3px 7px 3px 0" src="http://www.brainpickings.org/wp-content/themes/BrainPickings/images/email.png" alt="" width="50" /></a>Brain Pickings has a free weekly newsletter and people <a target="_blank" href="http://www.brainpickings.org/index.php/newsletter/">say it&#8217;s cool</a>. It comes out on Sundays and offers the week&#8217;s best articles. Here&#8217;s an <a target="_blank" href="http://us2.campaign-archive2.com/?u=13eb080d8a315477042e0d5b1&#038;id=bd40172c28">example</a>. Like? <a target="_blank" href="http://www.brainpickings.org/index.php/newsletter/">Sign up.</a></p>
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		<title>Tweets from Tahrir: Rare Record of a Revoltuion</title>
		<link>http://www.brainpickings.org/index.php/2011/04/21/tweets-from-tahrir/</link>
		<comments>http://www.brainpickings.org/index.php/2011/04/21/tweets-from-tahrir/#comments</comments>
		<pubDate>Thu, 21 Apr 2011 12:30:06 +0000</pubDate>
		<dc:creator>Maria Popova</dc:creator>
				<category><![CDATA[activism]]></category>
		<category><![CDATA[culture]]></category>
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		<description><![CDATA[Compelling time-capsule of the Egyptian revolution – a revolution not only of political dogma, but also of media dogma as citizen journalism changed the global news economy.<p><em><strong>Brain Pickings takes 450+ hours a month to curate and edit across the different platforms, and remains banner-free. If it brings you any joy and inspiration, please consider a modest <a href="http://www.brainpickings.org/index.php/donate/" target="_blank">donation</a> – it lets me know I'm doing something right.</em></strong>

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			<content:encoded><![CDATA[<p class="intro"><em>What Gladwell&#8217;s fallacies have to do with changing media models and political paradigms.</em></p>
<p><a href="https://www.amazon.com/dp/1935928457/ref=as_li_ss_til?tag=braipick-20&#038;camp=213381&#038;creative=390973&#038;linkCode=as4&#038;creativeASIN=1935928457&#038;adid=0N2FPGJQAYBF9RNN9NZ4&#038;" target="_blank"><img align="right" style="margin: 5px 0 0 10px;" src="http://www.brainpickings.org/wp-content/uploads/2011/04/tweetsfromtahrir1.png" width="200" /></a>In the past year, we&#8217;ve seen the fall of political regimes, the crumbling of media paradigms, and the parallel evolution of decomcary and social media. And while certain pundits <a href="http://twitter.com/#!/brainpicker/statuses/52804295145435136" target="_blank">continue</a> to <a href="http://www.newyorker.com/reporting/2010/10/04/101004fa_fact_gladwell?currentPage=all" target="_blank">hold</a> blatantly <a href="http://changeobserver.designobserver.com/entry.html?entry=19008" target="_blank">misguided</a> opinions about the sociopolitical role of social media in activism, the real world is providing ample evidence for these new modalities of democracy and dissent. <a href="https://www.amazon.com/dp/1935928457/ref=as_li_ss_til?tag=braipick-20&#038;camp=213381&#038;creative=390973&#038;linkCode=as4&#038;creativeASIN=1935928457&#038;adid=0N2FPGJQAYBF9RNN9NZ4&#038;" target="_blank"><strong><em>Tweets from Tahrir</em></strong></a>, an excellent new addition to alternative publishing powerhouse <a href="http://www.orbooks.com/" target="_blank">OR Books</a>&#8216; stable of progressive social and political commentary, is a compelling time-capsule of the revolution unfolded before the world&#8217;s eyes as young people used social platforms to coordinate an historic uprising, documented it with their mobile phones, and spread it across the social web &#8212; a revolution not only of political dogma, but also of media dogma as citizen journalists in the streets replaced traditional newsrooms to deliver rich real-time insight into the heart of a historical milestone.</p>
<blockquote><p>I think we&#8217;re agreed: Without the new media the Egyptian Revolution could not have happened in the way that it did. The causes were many, deep-rooted, and log0seated. The turning moment had come &#8212; but it was the instant and widespread nature of the new media that made it possible to recognize the moment and to push it into such an effective manifestation. What happened next has already become legend. Lines and images from the three weeks that followed January 25, 2011 , have imprinted themselves not just on the Egyptian psyche, but on the memory and imagination of the world.&#8221; ~ <strong>Ahdaf Soueif</strong></p></blockquote>
<p>Edited by young activists <strong>Alex Nunns</strong> and <strong>Nadia Idle</strong>, an Egyptian who was in Tahrir Square when Mubarak fell, and with a foreword by  Anglo-Egyptian novelist and political commentator <strong>Ahdaf Soueif</strong>, the book is everything the self-righteous, removed pontification of cultural theorists is not (sorry, Malcolm) &#8212; the lived reality of the revolutionaries, the raw core of a world history landmark the repercussions of which will shape textbook narratives for generations to come.</p>
<p><object width="500" height="281"><param name="allowfullscreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="movie" value="http://vimeo.com/moogaloop.swf?clip_id=20746914&amp;server=vimeo.com&amp;show_title=1&amp;show_byline=0&amp;show_portrait=0&amp;color=ffdb00&amp;fullscreen=1&amp;autoplay=0&amp;loop=0" /><embed src="http://vimeo.com/moogaloop.swf?clip_id=20746914&amp;server=vimeo.com&amp;show_title=1&amp;show_byline=0&amp;show_portrait=0&amp;color=ffdb00&amp;fullscreen=1&amp;autoplay=0&amp;loop=0" type="application/x-shockwave-flash" allowfullscreen="true" allowscriptaccess="always" width="500" height="281"></embed></object></p>
<blockquote><p>I have friends on antidepressants who, over the twenty days of the revolution, forgot to take their pills and hav enow thrown them away. Such is the effect of the Egyptian Revolution.&#8221; ~ <strong>Ahdaf Soueif</strong></p></blockquote>
<p>Fast-paced and relentlessly fascinating, <a href="https://www.amazon.com/dp/1935928457/ref=as_li_ss_til?tag=braipick-20&#038;camp=213381&#038;creative=390973&#038;linkCode=as4&#038;creativeASIN=1935928457&#038;adid=0N2FPGJQAYBF9RNN9NZ4&#038;" target="_blank"><strong><em>Tweets from Tahrir</em></strong></a> is unlike any book ever written, much in the way that the Egyptian Revolution was unlike any uprising ever orchestrated. To miss it is to deny yourself unprecedented understanding of the sociocultural forces that shape our political and media reality.</p>
<p class="via"><em>Thanks, <a href="http://www.twitter.com/kirstinbutler" target="_blank">Kirstin</a></em></p>
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		<title>See Something Cite Something: A Fair Use Flowchart</title>
		<link>http://www.brainpickings.org/index.php/2011/01/14/see-something-cite-something-fair-use-flowchart/</link>
		<comments>http://www.brainpickings.org/index.php/2011/01/14/see-something-cite-something-fair-use-flowchart/#comments</comments>
		<pubDate>Fri, 14 Jan 2011 14:45:05 +0000</pubDate>
		<dc:creator>Maria Popova</dc:creator>
				<category><![CDATA[culture]]></category>
		<category><![CDATA[good to know]]></category>
		<category><![CDATA[social web]]></category>
		<category><![CDATA[word-of-mouth]]></category>
		<category><![CDATA[remix]]></category>
		<category><![CDATA[social media]]></category>

		<guid isPermaLink="false">http://www.brainpickings.org/?p=8822</guid>
		<description><![CDATA[Brilliant flowchart guide to fair use online and crediting your sources when you "see something cool on the Internet."<p><em><strong>Brain Pickings takes 450+ hours a month to curate and edit across the different platforms, and remains banner-free. If it brings you any joy and inspiration, please consider a modest <a href="http://www.brainpickings.org/index.php/donate/" target="_blank">donation</a> – it lets me know I'm doing something right.</em></strong>

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			<content:encoded><![CDATA[<p style="margin-top: 20px;"><img align="right" style="margin: 5px 0 3px 15px;" src="http://www.brainpickings.org/wp-content/uploads/2008/10/treebrain.jpg" width="160" />The social web era has introduced new challenges to attribution and citation. In an information system where content discovery is the currency of cool, not crediting your sources is a new form of piracy, plagiarism perpetrated against fellow publishers, driven perhaps by the misguided notion that there somehow isn&#8217;t &#8220;enough&#8221; &#8212; enough audience, enough interest, enough status &#8212; for everyone. The lack of attribution and source citation across the social web is not only one of our biggest pet peeves, but also one of the most serious issues that journalism has to sort out as it grapples with new publishing platforms. (In fact, we&#8217;re working on a forthcoming project in that very vein &#8212; stay tuned.)</p>
<p>So we were particularly thrilled to stumble upon this excellent <a href="http://www.notquitewrong.com/rosscottinc/2011/01/13/see-something-cite-something/" target="_blank"><strong><em>See Something Cite Something</em></strong></a> flowchart guide to crediting your sources when you &#8220;see something cool on the Internet.&#8221;</p>
<p><a href="http://www.notquitewrong.com/rosscottinc/2011/01/13/see-something-cite-something/" target="_blank"><img src="http://www.notquitewrong.com/rosscottinc/comics/2011-01-13-seesomething.gif" title="Fair Use and Source Citation Online" alt="Fair Use and Source Citation Online" width="500" /></a></p>
<p>Published just in time for yesterday&#8217;s <a href="http://worldsfairuseday.org/" target="_blank">World&#8217;s Fair Use Day</a>, the flowchart is a tongue-in-cheek reminder to do the decent thing in what&#8217;s actually a very serious issue in publishing and content curation. Massive hat tip to co-creators <a href="http://www.notquitewrong.com/rosscottinc/about/" target="_blank">Rosscott</a> and <a href="http://loldwell.com/?page_id=2" target="_blank">H. Caldwell Tanner</a> for doing what should&#8217;ve been done a long time ago.</p>
<p class="via"><em>via <a href="http://coudal.com/archives/2011/01/so_you_found_so.php?utm_source=feedburner&#038;utm_medium=feed&#038;utm_campaign=Feed:+CoudalFreshSignals+(Coudal:+Fresh+Signals)" target="_blank">Coudal</a></em></p>
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		<title>Clay Shirky on Social Media, News and the Democratic Process</title>
		<link>http://www.brainpickings.org/index.php/2009/06/17/clay-shirky-ted-at-state/</link>
		<comments>http://www.brainpickings.org/index.php/2009/06/17/clay-shirky-ted-at-state/#comments</comments>
		<pubDate>Wed, 17 Jun 2009 19:34:42 +0000</pubDate>
		<dc:creator>Maria Popova</dc:creator>
				<category><![CDATA[activism]]></category>
		<category><![CDATA[culture]]></category>
		<category><![CDATA[politics]]></category>
		<category><![CDATA[social web]]></category>
		<category><![CDATA[grassroots]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[TED]]></category>
		<category><![CDATA[video]]></category>

		<guid isPermaLink="false">http://www.brainpickings.org/?p=2755</guid>
		<description><![CDATA[The news on news, or what Twitter has to do with democracy.<p><em><strong>Brain Pickings takes 450+ hours a month to curate and edit across the different platforms, and remains banner-free. If it brings you any joy and inspiration, please consider a modest <a href="http://www.brainpickings.org/index.php/donate/" target="_blank">donation</a> – it lets me know I'm doing something right.</em></strong>

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			<content:encoded><![CDATA[<p class="intro"><em>The news on news, or what Twitter has to do with democracy.</em></p>
<p>Today&#8217;s continuation of video week is a particularly timely piece of sociocultural commentary &#8212; <a href="http://www.ted.com/talks/clay_shirky_how_cellphones_twitter_facebook_can_make_history.html" target="_blank"><strong>Clay Shirky&#8217;s TED@State talk</strong></a> about how cell phones, Twitter and Facebook are changing the world. Timely not only because those of us in the modern democratic world are completely immersed in these technologies, but mostly because we&#8217;re beginning to see them as tools of  citizen activism and freedom of speech in areas where the democratic process falls short &#8212; most recently, the case of the social-media-powered <a href="http://www.thedailybeast.com/blogs-and-stories/2009-06-15/twitter-breaks-strike-news/" target="_blank">Iranian national strike</a>.</p>
<p><object width="499" height="306"><param name="movie" value="http://www.youtube.com/v/c_iN_QubRs0?fs=1&amp;hl=en_US&amp;rel=0"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/c_iN_QubRs0?fs=1&amp;hl=en_US&amp;rel=0" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="499" height="306"></embed></object></p>
<blockquote><p>Media, the media landscape that we knew, as familiar as it was, as easy conceptually as it was to deal with the idea that professionals broadcast messages to amateurs, is increasingly slipping away. In a world where media is global, social, ubiquitous and cheap, in a world of media where the former audience are now increasingly full participants, in that world, media is less and less often about crafting a single message to be consumed by individuals. It is more and more often a way of creating an environment for convening and supporting groups.&#8221; ~ <strong>Clay Shirky</strong></p></blockquote>
<p>Although the idea isn&#8217;t new to those of us who have been paying attention in the past couple of years, Shirky contextualizes it in a way that points to the ever more rapidly impeding end of top-down news, which is in turn effecting the next big leap in the evolution of politics.</p>
<p>Watch, appreciate the era we live in, and go tweet about it.</p>
<p class="author" style="background: #f8f8f8;margin: 15px 0;padding: 10px 15px;color: #000;"><a target="_blank" href="http://www.brainpickings.org/index.php/newsletter/"><img align="left" style="margin: 3px 7px 3px 0" src="http://www.brainpickings.org/wp-content/themes/BrainPickings/images/email.png" alt="" width="50" /></a>Brain Pickings has a free weekly newsletter and people <a target="_blank" href="http://www.brainpickings.org/index.php/newsletter/">say it&#8217;s cool</a>. It comes out on Sundays and offers the week&#8217;s best articles. Here&#8217;s an <a target="_blank" href="http://us2.campaign-archive2.com/?u=13eb080d8a315477042e0d5b1&#038;id=bd40172c28">example</a>. Like? <a target="_blank" href="http://www.brainpickings.org/index.php/newsletter/">Sign up.</a></p>
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		<title>Curating Twitter: Three Hand-Picked Must-Follows</title>
		<link>http://www.brainpickings.org/index.php/2009/05/08/best-of-twitter/</link>
		<comments>http://www.brainpickings.org/index.php/2009/05/08/best-of-twitter/#comments</comments>
		<pubDate>Fri, 08 May 2009 15:00:01 +0000</pubDate>
		<dc:creator>Maria Popova</dc:creator>
				<category><![CDATA[advertising]]></category>
		<category><![CDATA[culture]]></category>
		<category><![CDATA[social web]]></category>
		<category><![CDATA[word-of-mouth]]></category>
		<category><![CDATA[data visualization]]></category>
		<category><![CDATA[omnibus]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[TED]]></category>

		<guid isPermaLink="false">http://www.brainpickings.org/?p=2457</guid>
		<description><![CDATA[Because #followfriday is insufficient, props are to be given, and we like Big Words.<p><em><strong>Brain Pickings takes 450+ hours a month to curate and edit across the different platforms, and remains banner-free. If it brings you any joy and inspiration, please consider a modest <a href="http://www.brainpickings.org/index.php/donate/" target="_blank">donation</a> – it lets me know I'm doing something right.</em></strong>

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			<content:encoded><![CDATA[<p class="intro"><em>Because #followfriday is insufficient, props are to be given, and we like Big Words.</em></p>
<p><a title="Brain Pickings on Twitter" href="http://www.twitter.com/brainpicker" target="_blank"><img class="alignleft" style="margin-right: 15px;" src="http://www.brainpickings.org/wp-content/themes/BrainPickings/images/twitter1.png" alt="" /></a><a title="Brain Pickings on Twitter" href="http://www.twitter.com/brainpicker" target="_blank">Twitter</a> is quickly evolving into a superb way to discover fascinating content you normally wouldn&#8217;t have, by following interesting people who tweet with great editorial curation. The key, of course, is exercising your own curatory judgment in identifying said interesting people. And since we&#8217;ve been in the business of sparing you unnecessary curatory work since 2006, here&#8217;s some help &#8212; 3 incredible Twitter personas on whom we have a massive, butterflies-in-the-brain culture-crush.</p>
<h5><img class="alignleft" title="3" src="http://www.brainpickings.org/wp-content/uploads/2008/10/graffiti3.gif" alt="" height="100" />NICK BILTON</h5>
<p><img class="alignright" style="margin: 3px 0 3px 15px;" src="http://s3.amazonaws.com/twitter_production/profile_images/29692102/getasset.jpg" alt="" width="100" /><a title="Nick Bilton on Twitter" href="http://twitter.com/nickbilton" target="_blank"><strong>Nick Bilton</strong></a> may work at a pillar of traditional media &#8212; <em>The New York Times</em>, to be exact &#8212; but his interests are closer to what we like to call enlightened futurism: Cultural and technological innovation of the most compelling kind. You can count on him for a steady stream of fascination across technology, new-age publishing, media, data visualization and miscellaneous finds of cultural relevance.</p>
<p><a href="http://twitter.com/nickbilton/status/1575734918" target="_blank"><img class="aligncenter" src="http://www.brainpickings.org/wp-content/uploads/2009/05/nickbilton1.png" alt="" width="398" height="187" /></a></p>
<p>Nick may tweet infrequently, but when he does, it&#8217;s quality stuff.</p>
<p><strong>Stats:</strong></p>
<ul>
<li>Followers: 3,072</li>
<li>Following: 342</li>
<li>Tweets/day: 0.8</li>
</ul>
<h5><img class="alignleft" title="2" src="http://www.brainpickings.org/wp-content/uploads/2008/10/graffiti2.gif" alt="" height="100" />BBH LABS</h5>
<p>Underwritten by <a title="Mel Exon on Twitter" href="http://twitter.com/melex" target="_blank">Mel Exon</a> and <a href="http://twitter.com/malbonnington" target="_blank">Ben Malbon</a>, <a title="BBHLabs on Twitter" href="http://twitter.com/BBHLabs" target="_blank"><strong>@BBHLabs</strong></a> is the Twitter outpost of &#8212; you guessed it &#8212; NY-and-London-based neo-agency <a title="BBH Labs" href="http://bbh-labs.com/" target="_blank">BBH Labs</a>.</p>
<p><img class="alignright" style="margin: 3px 0 3px 15px;" src="http://s3.amazonaws.com/twitter_production/profile_images/139312577/Picture_1.jpeg" alt="" width="100" />These guys just &#8220;get it&#8221; &#8212; &#8220;it&#8221; being all the diverse incarnations of the business of ideas, from design to advertising to social media to interactive wizardry. Mostly, they seem to share our belief that the future of the marketing and advertising industry is not in the pushing of product but in the pulling of ideas &#8212; from innovators, from artists, from various cultural agents who pursue their own passions that may just so happen to make for great marketing.</p>
<p><a href="http://twitter.com/BBHLabs/status/1669567067" target="_blank"><img class="aligncenter" src="http://www.brainpickings.org/wp-content/uploads/2009/05/bbhlabs1.png" alt="" width="432" height="212" /></a></p>
<p>You can count on <a title="BBHLabs on Twitter" href="http://twitter.com/BBHLabs" target="_blank"><strong>@BBHLabs</strong></a> for a variety of creative explorations, but especially for bleeding-edge developments across data visualization and crowdsourcing.</p>
<p><strong>Stats:</strong></p>
<ul>
<li>Followers: 2,888</li>
<li>Following: 802</li>
<li>Tweets/day: 3.6</li>
</ul>
<h5><img class="alignleft" title="1" src="http://www.brainpickings.org/wp-content/uploads/2008/11/graffiti1.gif" alt="" height="100" />CHRIS ANDERSON</h5>
<p><img class="alignright" style="margin-left: 15px;" src="http://www.brainpickings.org/wp-content/uploads/2009/05/ted1.png" alt="" width="100" />If you&#8217;ve been reading <em>Brain Pickings</em>, you&#8217;re well familiar with <a href="http://www.brainpickings.org/index.php/tag/ted/" target="_blank">TED</a> and thus with <a title="Chris Anderson on Twitter" href="http://twitter.com/TEDchris" target="_blank"><strong>Chris Anderson</strong></a> &#8212; TED&#8217;s brilliant curator but oh-so-much-more.</p>
<p>Unlike most people who tweet as the &#8220;public face&#8221; of a big organization or institution (sorry, @SamsungMobileUS), Chris goes well beyond simply promoting TED&#8217;s (already fascinating) content and actually walks the walk of what TED stands for &#8212; ideas worth spreading &#8212; sharing brilliant ones across all facets of culture: Design, art, sustainability, technology, social media, philanthropy and miscellaneous curiosity about the world.</p>
<p><a href="http://twitter.com/TEDchris/status/1715826564" target="_blank"><img class="aligncenter" src="http://www.brainpickings.org/wp-content/uploads/2009/05/chris_status.png" alt="" width="449" height="156" /></a></p>
<p>Chris also writes <a href="http://tedchris.posterous.com/" target="_blank"><strong><em>The Untweetable</em></strong></a> &#8212; a roomier outpost for insight that can&#8217;t be contained in 140 characters. There, you&#8217;ll find anything from the continuation of <a title="The Future of Newspapers" href="http://tedchris.posterous.com/the-future-of-newspapers" target="_blank">compelling, heated Twitter discussions</a> to <a title="Martin Amm's Macro Photography" href="http://tedchris.posterous.com/martin-amms-macro-photography" target="_blank">bonus content</a> beyond Twitter to original social media <a title="TWISI" href="http://tedchris.posterous.com/twisi-the-way-i-see-it" target="_blank">experiments</a>.</p>
<p>He comes with our highest stamp of approval &#8212; a rare combination of superb editorial judgment, compelling cultural curiosity and, to use a TEDism, incredible moral imagination.</p>
<p><strong>Stats:</strong></p>
<ul>
<li>Followers: 100,422</li>
<li>Following: 269</li>
<li>Tweets/day: 5.6</li>
</ul>
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		<title>A Little Awkward</title>
		<link>http://www.brainpickings.org/index.php/2008/12/29/a-little-awkward/</link>
		<comments>http://www.brainpickings.org/index.php/2008/12/29/a-little-awkward/#comments</comments>
		<pubDate>Mon, 29 Dec 2008 11:37:38 +0000</pubDate>
		<dc:creator>Maria Popova</dc:creator>
				<category><![CDATA[culture]]></category>
		<category><![CDATA[partnerships]]></category>
		<category><![CDATA[social web]]></category>
		<category><![CDATA[innovation]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[web]]></category>

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		<description><![CDATA[Innovative student project aims to encourage interaction between strangers by coordinating meetings between those who want to meet new people in urban environments.<p><em><strong>Brain Pickings takes 450+ hours a month to curate and edit across the different platforms, and remains banner-free. If it brings you any joy and inspiration, please consider a modest <a href="http://www.brainpickings.org/index.php/donate/" target="_blank">donation</a> – it lets me know I'm doing something right.</em></strong>

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			<content:encoded><![CDATA[<p class="intro">How to socialize the hipster way and get a discount at Starbucks along the way.</p>
<p>iPod earbuds on, passing people by without eye contact, drifting through the metropolitan maze in your own little bubble. Sound familiar? It&#8217;s the Large City Syndrome, and we&#8217;ve all got it to some extent. So how do you de-strangerize and rekindle that &#8220;social being&#8221; side of your existence?</p>
<p><img class="alignright" src="http://alittleawkward.com/images/ALAlogo-2.jpg" alt="A Little Awkward logo" /><a title="A little awkward" href="http://alittleawkward.com/"><strong>A little awkward</strong></a> is a quirky, inspired, distinctly hipster project that aims to encourage interaction between strangers in the city, coordinating low-key meetings between those who want to meet new people in urban environments.</p>
<p>The project is the work of two students at NYU&#8217;s Tisch School of the Arts, <a title="Alex Abreu: Portfolio" href="http://alexabreu.com/">Alex Abreu</a> and Stella Kim, for the annual students&#8217; ITP (Interactive Telecommunications Program) show.</p>
<p>The way it works is brilliantly simple: To create a meet-up event, you specify the expiration time &#8212; could be 30 minutes, could be 3 days &#8212; and give a quick clothing description. Then, the system matches you up with someone else in your area who&#8217;s looking for an encounter at that time and each of you gets a text message with the nearby location of the meet-up (which the system picks out for you), the time you have to get there, and the other person&#8217;s clothing description so you can spot them right away.</p>
<p><img class="aligncenter" src="http://alittleawkward.com/images/instructions2.jpg" alt="How It Works" /></p>
<p>Besides the undeniable cool factor and good times potential of the project, the founders are also contemplating some interesting marketing partnerships &#8212; namely, hooking up with specific venues in an area to sponsor the project. In return, <a href="http://alittleawkward.com/"><strong>A little awkward</strong></a> would push people to those venues for meet-ups, offering users perks like coupons or other exclusive discounts at the local partner hangouts.</p>
<p>50% off a Starbucks Chai Latte in good company doesn&#8217;t sound like a bad plan for a Sunday afternoon.</p>
<p>We just dig the idea of jolting people out of their urban routine and allowing them to surrender to chance and uncomplicated fun and all those things that somehow gave way the grown-up reality of work and rent and mandatory Friday night dinner parties.</p>
<p class="via"><a title="3-Minute Ad Age: Student Invention Show Popular With Ad Agency Recruiters" href="http://adage.com/video/article?article_id=133461">via 3-Minute AdAge</a></p>
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		<title>Best of Election Season Innovation</title>
		<link>http://www.brainpickings.org/index.php/2008/11/04/best-of-election-innovation/</link>
		<comments>http://www.brainpickings.org/index.php/2008/11/04/best-of-election-innovation/#comments</comments>
		<pubDate>Tue, 04 Nov 2008 13:50:29 +0000</pubDate>
		<dc:creator>Maria Popova</dc:creator>
				<category><![CDATA[activism]]></category>
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		<guid isPermaLink="false">http://www.brainpickings.org/?p=865</guid>
		<description><![CDATA[Private confessions, citizen voyeurism, a shot at redemption, why it pays to have famous friends, and how graphic design changed politics forever.<p><em><strong>Brain Pickings takes 450+ hours a month to curate and edit across the different platforms, and remains banner-free. If it brings you any joy and inspiration, please consider a modest <a href="http://www.brainpickings.org/index.php/donate/" target="_blank">donation</a> – it lets me know I'm doing something right.</em></strong>

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			<content:encoded><![CDATA[<p class="intro" style="text-align: left;"><a href="#sayhear">Private confessions</a>, <a href="#nytphoto">citizen voyeurism</a>, <a href="#slackeruprising">a shot at redemption</a>, <a href="#songforchange">why it pays to have famous friends</a>, and <a href="#fairey">how graphic design changed politics forever</a>.</p>
<p>In the year of the YouTube election, innovation in political communication spanned virtually every medium. As the big day is upon is, we look back on an incredibly tumultuous political season with our selection of the smartest, most revolutionary election-related ideas.</p>
<p><img class="alignleft size-full wp-image-872" title="obama1" src="http://www.brainpickings.org/wp-content/uploads/2008/11/obama1.png" alt="" width="86" height="125" /></p>
<h5><a title="sayhear" name="sayhear"></a>THE SAYHEAR PROJECT</h5>
<p><img class="alignright size-full wp-image-871" style="margin-left: 7px;" title="sayhear_logo" src="http://www.brainpickings.org/wp-content/uploads/2008/11/sayhear_logo.png" alt="" width="217" height="57" />In a political climate where the &#8220;get out and vote&#8221; message seems to be spewing out of everywhere (and rightfully so), it&#8217;s worth taking a step back and asking ourselves the simple question: Why are we voting today?</p>
<p>That&#8217;s exactly what design studio <a title="Gershoni Design" href="http://www.gershoni.com/">Gershoni</a> did with their experimental <a title="sayHear" href="http://www.sayhear.org/"><strong>sayHear</strong></a> project, which assigns a toll-free number to each of the 4 voting options – Obama, McCain, 3rd party, and non-voter – and invites people to call with the reason for their choice, then displays the results in a neatly designed interface.</p>
<p><a href="http://www.sayhear.org/"><img class="size-full wp-image-870 aligncenter" title="sayHear" src="http://www.brainpickings.org/wp-content/uploads/2008/11/sayhear.png" alt="" width="500" height="269" /></a></p>
<p>You can hear all the confessionals on the project website, ranging from the fully serious to the giggles-in-the-background prank calls. Listen to one particularly funny one <a href="http://www.brainpickings.org/wp-content/uploads/2008/11/sayhear_mccain.mp3">here.</a></p>
<p><a href="http://www.boingboing.net/2008/11/03/sayhear-why-are-you.html"><em>&gt;&gt;&gt; via BoingBoing</em></a></p>
<p><img class="alignleft size-full wp-image-873" title="obama2" src="http://www.brainpickings.org/wp-content/uploads/2008/11/obama2.png" alt="" width="123" height="125" /></p>
<h5><a title="nytphoto" name="nytphoto"></a>NYT&#8217;S POLLING PLACE PHOTO PROJECT</h5>
<p>The best documentaries record monumental events that change the course of history. That&#8217;s exactly what <em>The New York Times</em> is out to do with their <a title="The Polling Place Photo Project" href="http://pollingplaces.nytimes.com/"><strong>Polling Place Photo Project</strong></a>, the first-ever nationwide experiment in citizen journalism.</p>
<p><a title="Polling Place Photo Project: Home" href="http://pollingplaces.nytimes.com/resources/content/1/1/0/7/images/preElectionHome1.gif"><img class="alignright" style="margin-left: 7px;" src="http://pollingplaces.nytimes.com/resources/content/1/1/0/7/images/preElectionHome1.gif" alt="Polling Place Photo Project" width="248" height="157" /></a>The project aims to create the largest photographic archive of the actual battleground of every presidential election &#8212; hum-drum polling places &#8212; capturing the richness and complexity of voting, a visual record of human behavior in that final stretch of choosing our political destiny.</p>
<p>You can already <a title="Browse Photos" href="http://pollingplaces.nytimes.com/content.cfm/browse_photographs?paramTitle=&amp;paramCaption=&amp;paramKeywords=&amp;paramCity=&amp;ParamState=-1&amp;ParamPoll=-1&amp;ParamBallot=-1&amp;ParamQOS=-1&amp;ParamHowLong=-1&amp;ParamTime=-1&amp;ParamPollWorkers=-1&amp;ParamPollLine=-1&amp;ParamWhyVote=-1&amp;action=1">browse</a> photos from this year&#8217;s primaries and caucuses, or <a title="Upload Photos" href="http://pollingplaces.nytimes.com/content.cfm/post_photographs">upload</a> your own. So don&#8217;t forget your camera today.</p>
<p><img class="alignleft size-full wp-image-878" title="obama3" src="http://www.brainpickings.org/wp-content/uploads/2008/11/obama31.png" alt="" width="112" height="125" /></p>
<h5><a title="slackeruprising" name="slackeruprising"></a>MICHAEL MOORE&#8217;S <em>SLACKER UPRISING</em></h5>
<p><img class="alignright" style="margin-left: 7px;" src="http://gobnf.org/i/su/n/dvd_big.jpg" alt="Slacker Uprising DVD" width="153" height="210" />Notorious filmmaker and whistle-blower Michael Moore made movie distribution history this year with his latest political documentary, <a title="Michael Moore's Slacker Uprising" href="http://slackeruprising.com/"><em>Slacker Uprising</em></a>, which became the world&#8217;s first feature-length film to launch as a legal free release.</p>
<p>The film, covering the filmmaker&#8217;s failed attempt to save the Democrats from themselves in the 2004 election by rallying people to vote with a grassroots tour of 60 cities in the battleground states, is above all a call to action in hope for redemption this time around.</p>
<p>(We covered it in detail <a title="Michael Moore vs. George Bush, Round 2 | Brain Pickings" href="http://www.brainpickings.org/index.php/2008/09/23/michael-moore-slacker-uprising/">here</a>.)</p>
<p><img class="alignleft size-full wp-image-877" title="obama4" src="http://www.brainpickings.org/wp-content/uploads/2008/11/obama4.png" alt="" width="110" height="125" /></p>
<h5><a title="songforchange" name="songforchange"></a>WILL.I.AM&#8217;S <em>YES WE CAN</em> SONG</h5>
<p>After Barack Obama&#8217;s New Hampshire primary speech in January, artist <a href="http://www.youtube.com/user/illwilly" target="_blank">will.i.am</a> of the Black Eyed Peas got overwhelmed with the desire to prevent the “<span>unfair, backwards, upside down, unbalanced, untruthful, corrupt” process of the last election. So he called up a massive lineup of celebrities to produce a revolutionary music video based on Obama&#8217;s speech. (We first covered it <a title="Special: Because It Is" href="http://www.brainpickings.org/index.php/2008/02/05/special-because-it-is/">here</a>.)</span></p>
<p><object width="499" height="284"><param name="movie" value="http://www.youtube.com/v/2fZHou18Cdk?fs=1&amp;hl=en_US&amp;rel=0"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/2fZHou18Cdk?fs=1&amp;hl=en_US&amp;rel=0" type="application/x-shockwave-flash" width="499" height="284" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
<p style="text-align: left;"><img class="alignright" title="HOPE.ACT.CHANGE." src="http://www.brainpickings.org/wp-content/uploads/2008/11/hopeactchange.png" alt="" width="177" height="151" />The video became the most-watched election-related video on YouTube, with over 30 million views across its various uploads, and set off an avalanche of buzz across the social web. It inspired an equally moving spinoff, the <a title="HOPE.ACT.CHANGE. project" href="http://www.hopeactchange.com/"><strong>HOPE.ACT.CHANGE.</strong></a> project, which invites Obama supporters to upload images of themselves and rebuilds the video into a gloriously designed multimedia mosaic of them.</p>
<p style="text-align: left;"><img class="alignleft size-full wp-image-866" title="obama5" src="http://www.brainpickings.org/wp-content/uploads/2008/11/obama5.png" alt="" width="102" height="125" /></p>
<h5><a title="fairey" name="fairey"></a>SHEPARD FAIREY&#8217;S OBAMA POSTERS</h5>
<p><img class="alignright" style="margin-left: 7px;" src="http://www.boingboing.net/images/_images_obama.jpg" alt="Shepard Fairey's Obama Poster" /></p>
<p>In January 2008, artist <strong><a title="Shepard Fairey: Obama" href="http://obeygiant.com/post/obama">Shepard Fairey</a> </strong>did what he does best to show his support for Barack Obama – he designed a poster.</p>
<p>Little did he know the 350 limited-edition PROGRESS screenprints would sell out in minutes, the HOPE print would go on to become part of the Obama camp&#8217;s awareness campaign, and the posters would become the most iconic images associated with this presidential campaign.</p>
<p>Here&#8217;s to the power of supreme graphic design and art direction.</p>
<h5>. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .</h5>
<p><img class="alignright size-full wp-image-880" style="margin-left: 7px;" title="HOPE" src="http://www.brainpickings.org/wp-content/uploads/2008/11/hope.jpg" alt="" width="158" height="235" />There were, of course, a ton of other tremendously innovative efforts. A few more of our favorites included the <a title="MyBarackObama" href="http://my.barackobama.com/page">Obama social network</a>; the <a title="The Other Electorate | Brain Pickings" href="http://www.brainpickings.org/index.php/2008/10/15/the-other-electorate/">efforts</a> to give voice to those who are impacted by the American election but can&#8217;t vote, like the nation&#8217;s 29.1 million home-owning, tax-paying legal aliens or, you know, the world; the clever and tremendously amusing <a href="http://www.brainpickings.org/index.php/2008/05/14/top-5-sites-for-mindless-fun/"><em>Things Younger Than McCain</em></a> site-turned-book (which is funnier if you skip back through the archives); and the <em>Field of Hope</em> <a href="http://my.barackobama.com/page/content/fieldofhope">crop circle</a> in Pennsylvania.</p>
<p>But what we really hope is that all this innovation is indicative of a greater cultural hunger for change. And as the 11th hour of this grand race is upon us, we can almost taste it.</p>
<p>So get out and vote today &#8212; and enjoy it. Your children will read about it in the history books.</p>
<p class="author" style="background: #f8f8f8;margin: 15px 0;padding: 10px 15px;color: #000;"><a target="_blank" href="http://www.brainpickings.org/index.php/newsletter/"><img align="left" style="margin: 3px 7px 3px 0" src="http://www.brainpickings.org/wp-content/themes/BrainPickings/images/email.png" alt="" width="50" /></a>Brain Pickings has a free weekly newsletter and people <a target="_blank" href="http://www.brainpickings.org/index.php/newsletter/">say it&#8217;s cool</a>. It comes out on Sundays and offers the week&#8217;s best articles. Here&#8217;s an <a target="_blank" href="http://us2.campaign-archive2.com/?u=13eb080d8a315477042e0d5b1&#038;id=a86f42380e&#038;e=6a91382173">example</a>. Like? <a target="_blank" href="http://www.brainpickings.org/index.php/newsletter/">Sign up.</a></p>
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		<title>Pepsi: Can It?</title>
		<link>http://www.brainpickings.org/index.php/2008/10/30/pepsi-can-it/</link>
		<comments>http://www.brainpickings.org/index.php/2008/10/30/pepsi-can-it/#comments</comments>
		<pubDate>Thu, 30 Oct 2008 10:15:07 +0000</pubDate>
		<dc:creator>Maria Popova</dc:creator>
				<category><![CDATA[advertising]]></category>
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		<guid isPermaLink="false">http://www.brainpickings.org/?p=826</guid>
		<description><![CDATA[How Tim Burton could&#8217;ve made $1 million today and why the road to social media is paved with good intentions. The recent Pepsi redesign produced a new logo, fresh packaging and a slew of mixed response across the social web spanning the entire it-sucks-it-rocks spectrum &#8212; not quite the all-around applause last year&#8217;s award-winning new [...]<p><em><strong>Brain Pickings takes 450+ hours a month to curate and edit across the different platforms, and remains banner-free. If it brings you any joy and inspiration, please consider a modest <a href="http://www.brainpickings.org/index.php/donate/" target="_blank">donation</a> – it lets me know I'm doing something right.</em></strong>

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			<content:encoded><![CDATA[<p class="intro">How Tim Burton could&#8217;ve made $1 million today and why the road to social media is paved with good intentions.</p>
<p><img class="alignright" src="http://www.bevnet.com/news/images/200810141030560.08PEPSIGLOBE.jpg" alt="New Pepsi Logo" />The recent <a href="http://www.bevnet.com/news/2008/10-13-2008-pepsi_redesign.asp"><strong>Pepsi redesign</strong></a> produced a new logo, fresh packaging and a slew of mixed response across the social web spanning the entire it-sucks-it-rocks spectrum &#8212; not quite the all-around applause last year&#8217;s award-winning <a href="http://packagingworld.blogspot.com/2008/06/coca-cola-identity-cannes-lions-2008.html">new Coke identity</a> got, but still an interesting conversation to follow.</p>
<p>The evolution of the logo alone sparked a heated discussion in the design community.</p>
<p><a title="The Evolution of Famous Logos" href="http://hcggd.com/uncategorized/the-evolution-of-50-plus-logos/"><img class="aligncenter size-full wp-image-827" title="Evolution of the Pepsi Logo" src="http://www.brainpickings.org/wp-content/uploads/2008/10/pepsilogo.png" alt="" width="477" height="174" /></a></p>
<p>A <a href="http://www.ghost-away.com/">multi-talented</a> artist friend of ours loved the very first one best, declaring: &#8220;It looks like Tim Burton did it.&#8221; Which of course gives anything more street cred than any advertising can buy. And the guys at <a href="http://makethelogobigger.blogspot.com/2008/10/design-your-own-pepsi-logo-contest.html">Make The Logo Bigger</a> just launched a <em>Design Your Own Pepsi Logo</em> <a title="Design Your Own Pepsi Logo Contest" href="http://www.flickr.com/groups/879548@N25/">contest</a> on Flickr for all the naysayers and smart-asses who think they know better than Pepsi&#8217;s $1 million design team.</p>
<p>Meanwhile, the ever-eager <a title="Steve Rubel: About" href="http://steverubel.typepad.com/about.html">Steve Rubel</a> of Edelman, Pepsi&#8217;s PR firm, got to spreading the word ever which way he could. First, influential social media types got a kit of 10 Pepsi cans showing the evolution of the logo, complete with a teaser note.</p>
<p><a title="PSFK: The Evolution of the Pepsi Logo" href="http://www.psfk.com/2008/10/pic-evolution-of-the-pepsi-logo.html"><img src="http://www.psfk.com/wp-content/uploads/2008/10/pepsi-1.png" alt="Pepsi: Logo Evolution" width="499" height="205" /></a></p>
<p><img src="http://farm4.static.flickr.com/3025/2983147949_e332102268.jpg?v=0" alt="Pepsi Teaser" /></p>
<p>Then, a <a href="http://www.youtube.com/watch?v=wOL8MBN8-IQ">YouTube video</a> popped up tracing Pepsi&#8217;s design history. And despite the questionable editing and the cheesy music choice, we found it somewhat endearing.</p>
<p><span style="margin-left: 10px;"><span class="youtube">
<iframe title="YouTube video player" class="youtube-player" type="text/html" width="480" height="360" src="http://www.youtube.com/embed/wOL8MBN8-IQ?color1=d6d6d6&amp;color2=f0f0f0&amp;border=0&amp;fs=1&amp;hl=en&amp;modestbranding=1&amp;loop=&amp;showinfo=0&amp;iv_load_policy=3&amp;showsearch=0&amp;rel=0" frameborder="0" allowfullscreen></iframe>
</span><p><a href="http://www.youtube.com/watch?v=wOL8MBN8-IQ">www.youtube.com/watch?v=wOL8MBN8-IQ</a></p></span></p>
<p>Rubel even set up a room on FriendFeed called the <a title="FriendFeed Room: The Pepsi Cooler" href="http://friendfeed.com/rooms/pepsicooler">The Pepsi Cooler</a> where Pepsi is inviting ordinary web users to help shape the company&#8217;s media future. An admirable, albeit misguided initiative as it seems that so far, the bulk of room members are professional social media all-stars. Heck, <a href="http://www.chrisbrogan.com/about/">Chris Brogan</a> is on there.</p>
<p>Also from the well-intentioned but misguided front: We came across this cool <a title="Pepsi Redesign Tag Cloud" href="http://friendfeed.com/e/9846f6da-5cbe-470e-8d66-cc98360699a3/Last-week-s-launch-of-the-new-identity-sparked/">tag cloud</a> in the FriendFeed room, showing responses to the redesign. No love link and thus no clue where it came from, just a random image hosted on the Amazon cloud server &#8212; but pretty neat nonetheless.</p>
<p><a href="http://friendfeed.com/e/9846f6da-5cbe-470e-8d66-cc98360699a3/Last-week-s-launch-of-the-new-identity-sparked/"><img class="aligncenter size-full wp-image-829" title="Pepsi Redesign Tag Cloud" src="http://www.brainpickings.org/wp-content/uploads/2008/10/pepsitagcloud1.png" alt="" width="499" height="302" /></a>It may be smart of Edelman/Pepsi to actually stand behind the <a href="http://www.flickr.com/groups/879548@N25/">Flickr contest</a> and hear what the design community has to say in the only language it speaks. After all, they put themselves on the social media table, so now it&#8217;s all fair game. And, sure, it could turn into a food fight &#8212; but they&#8217;d better be ready to join in and play.</p>
<p>But enough about our take. What&#8217;s your 2 cents on Pepsi&#8217;s $1 million redesign initiative?</p>
<p class="author"><a target="_blank" href="http://www.brainpickings.org/index.php/newsletter/"><img align="left" style="margin: 5px 7px 3px 0" src="http://www.brainpickings.org/wp-content/themes/BrainPickings/images/email.png" alt="" width="100" /></a><em>We&#8217;ve got a weekly newsletter and people <a target="_blank" href="http://www.brainpickings.org/index.php/newsletter/">say it&#8217;s cool</a>. It comes out on Sundays, offers the week&#8217;s articles, and features five more tasty bites of web-wide interestingness. Here&#8217;s an <a target="_blank" href="http://brainpickingsorg.createsend1.com/T/ViewEmail/r/A84E34BEA9C8C3D3/3BA4AB3871E01938F6A1C87C670A6B9F">example</a>. Like? <a target="_blank" href="http://www.brainpickings.org/index.php/newsletter/">Sign up.</a></em></p>
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		<title>Breaking: YouTube Clicks Into Retail</title>
		<link>http://www.brainpickings.org/index.php/2008/10/07/breaking-youtube-clicks-into-retail/</link>
		<comments>http://www.brainpickings.org/index.php/2008/10/07/breaking-youtube-clicks-into-retail/#comments</comments>
		<pubDate>Tue, 07 Oct 2008 23:08:59 +0000</pubDate>
		<dc:creator>Maria Popova</dc:creator>
				<category><![CDATA[culture]]></category>
		<category><![CDATA[music]]></category>
		<category><![CDATA[partnerships]]></category>
		<category><![CDATA[retail]]></category>
		<category><![CDATA[technology]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[Google]]></category>
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		<category><![CDATA[social media]]></category>
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		<guid isPermaLink="false">http://www.brainpickings.org/?p=653</guid>
		<description><![CDATA[What peer pressure has to do with revolutionizing social media monetization. THIS JUST IN YouTube just announced its first move into retail land: click-to-buy links in music videos. Like most Google initiatives, the move is informed by pure organic consumer demand &#8212; Google folks noticed that the comment area below vides is fertile ground for [...]<p><em><strong>Brain Pickings takes 450+ hours a month to curate and edit across the different platforms, and remains banner-free. If it brings you any joy and inspiration, please consider a modest <a href="http://www.brainpickings.org/index.php/donate/" target="_blank">donation</a> – it lets me know I'm doing something right.</em></strong>

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			<content:encoded><![CDATA[<p class="intro">What peer pressure has to do with revolutionizing social media monetization.</p>
<h5>THIS JUST IN</h5>
<p><img class="alignleft" src="http://images.google.com/url?q=http://www.gadgetsarabia.com/wp-content/2008/05/youtube-logo.jpg&amp;usg=AFQjCNGDn87RUhxBey5rCJ7udOjjnUFzaQ" alt="YouTube" width="166" height="117" /><strong>YouTube </strong>just <a href="http://googleblog.blogspot.com/2008/10/i-clicked-to-buy-and-i-liked-it.html">announced</a> its first move into retail land: <strong>click-to-buy</strong> links in music videos. Like most Google initiatives, the move is informed by pure organic consumer demand &#8212; Google folks noticed that the comment area below vides is fertile ground for consumer discussion of the music used in a video, so they jumped on the opportunity with an e-commerce platform that provides the answer in a direct click-to-buy format.</p>
<p>Currently available to U.S. users only, the platform links to iTunes and Amazon downloads from the EMI Music catalog, but is said to eventually expand into other media like TV, film and print.</p>
<p>We, of course, are not surprised &#8212; if it were any other company, Google would be doing this mainly as a reaction to the monetize-YouTube-already <a href="http://www.techcrunch.com/2008/09/01/can-hulu-be-a-bigger-business-than-youtube/">peer pressure</a>, but because it&#8217;s Google, we know that no action is ever a reaction. There are greater forces at play, and we&#8217;re here to tug at their toys.</p>
<p><a href="http://googleblog.blogspot.com/2008/10/i-clicked-to-buy-and-i-liked-it.html"><em>&gt;&gt;&gt; More at the Official Google Blog</em></a>
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		<title>Cartography by the People</title>
		<link>http://www.brainpickings.org/index.php/2008/09/30/hand-drawn-map-association/</link>
		<comments>http://www.brainpickings.org/index.php/2008/09/30/hand-drawn-map-association/#comments</comments>
		<pubDate>Tue, 30 Sep 2008 10:55:51 +0000</pubDate>
		<dc:creator>Maria Popova</dc:creator>
				<category><![CDATA[culture]]></category>
		<category><![CDATA[just weird]]></category>
		<category><![CDATA[social web]]></category>
		<category><![CDATA[data visualization]]></category>
		<category><![CDATA[illustration]]></category>
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		<description><![CDATA[What getting lost in Eindhoven has to do with a nice pit bull and a shovel.<p><em><strong>Brain Pickings takes 450+ hours a month to curate and edit across the different platforms, and remains banner-free. If it brings you any joy and inspiration, please consider a modest <a href="http://www.brainpickings.org/index.php/donate/" target="_blank">donation</a> – it lets me know I'm doing something right.</em></strong>

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			<content:encoded><![CDATA[<p class="intro">What getting lost in Eindhoven has to do with a nice pit bull and a shovel.</p>
<h5>PEN &amp; PAPER: 1, GPS: 0</h5>
<p>It&#8217;s no secret we&#8217;ve been <a href="http://www.brainpickings.org/index.php/2008/01/25/geography-topography-and-everythingography/">obsessed with maps</a> for a while now. Which is why we&#8217;re all over the <a href="http://www.handmaps.org/"><strong>Hand Drawn Map Association</strong></a> &#8212; a quirky, relentlessly amusing archive of user-submitted maps and other interesting diagrams, all drawn, of course, by hand.</p>
<p><img src="http://www.brainpickings.org/wp-content/uploads/2010/01/map1.png" width="500" /></p>
<p>The collection spans anything from convoluted <a href="http://www.handmaps.org/mapsind.php?mapID=41">direction maps</a> <img class="alignright" style="margin-top: 5px; margin-bottom: 5px;" src="http://www.handmaps.org/maps/hand_drawn_map_catacombs.png" alt="Map" width="300" height="373" />that we bet did more harm than good, to a <a href="http://www.handmaps.org/mapsind.php?mapID=52">weird hybrid diagram</a> of the digestive system and hell, to what appears to be a <a href="http://www.handmaps.org/mapsind.php?mapID=23">bizarre and somewhat creepy treasure-hunting map</a>.</p>
<p>And in the ultimate old-school-new-school fashion, the Association has its very own <a href="http://www.new.facebook.com/pages/Hand-Drawn-Map-Association/9399748961">Facebook page</a>, complete with free goodies for anyone who fans it. You can even follow them on <a href="http://twitter.com/kharzinski">Twitter</a>.</p>
<p>Which reminds us of that incessantly awesome <a href="http://www.brainpickings.org/index.php/2008/01/18/culture-crossing-subcultures/#onlineworldmap">Map of Online Communities</a>.
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