Brain Pickings

Posts Tagged ‘social web’

03 DECEMBER, 2009

We Feel Fine: An Almanac of Human Emotion

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Four years and 12 million feelings later, a book that lives up to its grand expectations.

In 2005, visionary artist-storyteller Jonathan Harris (whom we’ve already established we love) embarked upon an ambitious experimental journey into human emotion. The project, titled We Feel Fine, soon became an icon of interactive storytelling and data visualization. The premise was simple: Every few minutes, an algorithm would scrobble the world’s newly posted blog entries for occurrences of the phrases “I feel” and “I am feeling,” and harvest human emotion by recording the full sentence and context in which the phrase occurs, identifying the polarity (happy, sad, depressed, etc. ) of the specific “feeling” expressed. Because the blogosphere is lined with metadata, it was possible to extract rich information about the posts and their authors, from age and gender to geolocation and local weather conditions, adding a new layer of meaning to the feelings.

The result was a database of millions of human feelings, growing by about 20,000 per day.

This week, Harris and co-author Sep Kamvar release We Feel Fine: An Almanac of Human Emotion, a remarkable book exploring the 12 million human emotions recorded since 2005 through brilliantly curated words and images that make this massive repository of found sentiment incredibly personal yet incredibly relatable. From despair to exhilaration, from the public to the intimate, it captures the passions and dreams of which human existence is woven through candid vignettes, intelligent infographics and scientific observations.

With its unique software-driven model, We Feel Fine is a revelation of emotion through a prism of rational data that only makes the emotional crux deeper and more compelling. It’s the rich symphony to PostSecret‘s scattered and sporadic soundbites, transcending mere voyeurism to offer a complex, layered context that spans sociology, psychology and digital anthropology.

From sentiments about cities to approval ratings of celebrities to the effects of gender and age on emotion, We Feel Fine picks at the fabric of feeling and thought from all sides and angles to reveal a complex portrait of human essence.

You can peek inside the book online and even download many of the pages as PDF’s.

For more about the challenges of translating a web narrative onto a print medium, how the idea for the book first came up, and what’s next for Jonathan, check out our exclusive Q&A with him for Wired UK. And grab a copy of We Feel Fine: An Almanac of Human Emotion — for yourself, or as one of the smartest holiday gifts out there.

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03 NOVEMBER, 2009

Jonathan Harris: World Building in a Crazy World

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Simplicity vs. complexity, mental junk food, and how to be your own person.

We love artist, thinker and digital experimenteur Jonathan Harris — he’s one of the great storytellers of our day. His latest project, World Building in a Crazy World, is a simple yet philosophical reflection on the current state of the digital world, wrapped in a vision for our shared future.

Based on a recent talk Harris gave at UCLA’s Mobile Media Lecture Series, the project consists of a series of 15 short vignettes, each capturing a different and often unexpected facet of our digital reality and reflecting on the intangible interconnectedness of things.

Our Digital Crisis calls out a glaring truth that we all, at least on some level, sense but choose to closes our eyes to and click on.

Most online experiences are made, like fast food, to be cheap, easy, and addictive: appealing to our hunger for connection but rarely serving up nourishment. Shrink-wrapped junk food experiences are handed to us for free by social media companies, and we swallow them up eagerly, like kids given buckets of candy with ads on all the wrappers.

This idea of homogenization is something very near and dear to us. And we see curation — the smart and systematic culling of off-mainstream interestingness — as the only real antidote to the “Digg mentality” dominating the vast majority of web content consumption, where a small number of highly vocal people regurgitate the same content, causing it to float to the top of our collective awareness and feeding it down to that broader “junk-food”-hungry audience.

In Baz, a very personal story about Jonathan’s recent encounter with his 84-year-old fourth grade teacher, Harris reveals some universal truths about the nature of human experience, the wholeness of personality, and the value of asking the right questions rather than shooting for the right answers.

I asked him what was the secret to being a great teacher, and he said, ‘Well, you’ve gotta bring yourself to class every day. Your whole self. Your problems, your opinions, your stories—all of it. When you’re a full person, your students see you as an equal, and they trust you like they trust each other.’

Simplicity explores a much-trumpeted concept, popularized by companies like Apple and Google, from a little-considered vantage point, making a case against the knee-jerk dismissal of complexity driven by trend rather than true consideration.

… there is a difference between simplicity based on familiarity and simplicity based on universal truths. The lemming-like aesthetic conformity of today’s digital world has more to do with the former. True simplicity comes not from imitation, but from understanding. Certain situations will suggest a minimalist approach, but others won’t. Our digital worlds should feel like they sustain life—not just geometry.

1.2.3. explores the three fundamental principles that guide all of Harris’ work.

We love TED, but in Ideas, Harris makes a well-argued point about a sore shortcoming of such idea-conferences, which he says generate “city ideas.”

City ideas have to do with a particular moment in time, a scene, a movement, other people’s work, what critics say, or what’s happening in the zeitgeist. City ideas tend to be slick, sexy, smart, and savvy, like the people who live in cities. City ideas are often incremental improvements — small steps forward, usually in response to what your neighbor is doing or what you just read in the paper. City ideas, like cities, are fashionable. But fashions change quickly, so city ideas live and die on short cycles.

The case Harris makes for “natural ideas” — ones that come from solitary meditation and nature — is really a case for authenticity of thought, a personal resistance to the homogenization of beliefs, ideas and opinions. And we think that’s a skill, not a hard-wired trait — something we work at daily, by indulging our individual curiosity about the world and exploring the unique stories we tell about ourselves, each other and life at large.

Explore World Building in a Crazy World in its entirety for more modern philosophy on the building blocks of reputation, the tricky thing about having opinions, the evolution of language, and other integral parts of being.

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07 OCTOBER, 2009

Crowdsourcing 2010: Behind the3six5 Project

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An experiment in the collaborative authorship of history and our collective reality.

Today, we’re picking the brains behind the3six5 — a new blog-project that invites a different, often famous, person to write an entry for each of the 365 days in 2010, essentially crowdsourcing a snapshot of the year. So far, the project has enlisted a varied spectrum of personalities — from writers to comedians to TED speakers to, well, us. (Mark your calendars — we’re going on February 9.)

We sit down with co-conspirators Len Kendall and Daniel Honigman for a chat about the inspiration behind the3six5, its challenges and its ultimate goals.

q0

Hey guys, good to have you. Tell us a bit about yourselves, your background and your brand of curiosity.

Len: I’m a Chicago native, a first generation member of my family, and a digital marketing guy. My brand of curiosity stems from my desire to always be learning and discovered. I’m a self proclaimed “Expert at Nothing” which is a personal reminder to never consider myself a master of any discipline.

My career is a direct result of my interest in bridging creativity and business. I’ve spent time at 2 Chicago ad agencies focusing on digital media and currently am helping lead the charge of “Digital PR” at Golin Harris Chicago where I work with over a dozen major brands.

Daniel: I’m a news guy. I fell in love with journalism when I was an undergrad in college, and I moved to Chicago to study it. I started my career as a reporter, and then sort of fell into the digital/social media world when I started to cover it.

I then landed a gig at the Chicago Tribune as its first social media “person,” where I created and ran its Colonel Tribune persona, after which I then moved up to lead social media strategy for all Tribune newspapers and television sites. I started at Weber Shandwick in June 2009, where I work with brands to interact with consumers and best tell their stories digitally.

Whether I’m working with brands, or consulting with news organization or local businesses, my passion is working with others to help them tell their stories. I enjoy pushing the envelope, and I enjoy helping others think outside of the box.

q0

How and when did the idea for the3six5 first come up?

Len: Daniel and I are very entrepreneurial in nature and many of our discussions over cigars will revolve around potential projects we can team up on. This particular idea came up over the course of a few months and we decided to act on this one as it merged our interests of journalism, marketing, and technology (also not to mention a low cost of entry).

Daniel: We were talking one day about doing a similar storystreaming project for the city of Chicago, actually. We would gather folks from all sorts of life in town: athletes, politicians, artists and some regular, hardworking folks from the city and invite them to tell their stories.

We figured that it could be quite difficult to find 365 in Chicago, and we wanted to try to incorporate a more global perspective for the3six5 project, so we opened it up.

q2

We know from psychology that two people may undergo the exact same experience yet walk away with drastically different interpretations of and sentiments about it. Curating the lineup of contributors will thus be critical to the project’s final product. So, in a way, you’re outsourcing the content but shaping the course of it yourselves — how do you feel about that?

Len: Regardless of a person’s digital or offline footprint, we ultimately have no idea what kind of content is going to be produced over the 365 days of 2010.

No one can predict what will be taking place in the world that day and no one can predict what factors will be affecting the lives of our 365 authors in the future. All we can try to do is find people who we believe are creative, quality writers, and have a unique life experience to date.

Daniel: I feel great about that. With any big crowdsourced project (e.g. Drew McLellan and Gavin Heaton’s Age of Conversation projects) there must be a theme. There must be guidance. We want to give our contributors an idea of what they could and should be writing, as far as format, types of content, etc., but we want to give as much flexibility as possible as to the actual content itself. Think of the3six5 is a collaborative diary for the year 2010.

q3

We’re big believers in eclecticism and the cross-pollination of ideas. Are you making an effort to ensure a diverse lineup from a wide spectrum of disciplines, or are you focusing more on social media personalities? What’s your selection process for the authors?

Len: The easiest route here would obviously be to leverage our social media channels to find authors, but Daniel and I knew that the variety of perspectives would suffer. We’re using social media as a starting point for exploration and discovery.

Through both of our usage of Twitter we’ve been able to bridge relationships with people offline and in industries that are polar opposite from our own.

Sure, some of our authors may have a social media presence, but we’re looking for people who are well-versed across different types of subject matter. Having variety is critical to this project, otherwise it will just sound like a diary written by one person which is the exact opposite of what we’re trying to achieve.

Daniel: Successful social media efforts happen both online and offline, therefore, we didn’t want to limit this project to people we know online. We hope this project brings people together. We hope this project introduces folks to others they never would have met otherwise. That’s what will make the3six5 so much fun.

q4

“Lifestreaming” has evolved from musings on one’s immediate cirumstances in personal blogs to broader reflections on the chancing social, technological and cultural landscape – just look at some of the big-name blogs, from TechCruch to BoingBoing. How do you see the idea of content curation fitting in with lifestreaming?

Daniel: For A Day in the Sun, the Austin American-Statesman’s crowdsourced news project, editors and reporters received content from Austinites first, and then posted it to the web. For an open brandstream — aggregated or published — it’s easy to flood the stream with all sorts of content the brand may not want.

Therefore, for brands and news organizations to take advantage of lifestreaming platforms, the actual content, if crowdsourced, has to be verified and of an agreed upon standard.

This is not to say content in an individual’s lifestream isn’t curated. By reading an article and posting a link or other content, users are curating their own content in real time, whether they know it or not.

The purpose of a lifestream is to publish one’s digital activities for others’ benefit. Not everything you’ll read or do can — or should — be shared for others. Therefore, not ALL content should go in a lifestream.

My take is that for crowdsourced lifestream projects to be successful, editors must establish clear guidelines.

q5

A key criticism of the web is the dilution of authorship — it’s often hard and sometimes even impossible to track down the true origin and author of a piece of information online. Would you say the preservation of authorship is important in writing our own history as a society and civilization?

Len: I have mixed emotions on this topic. On one hand, if we don’t preserve authorship, then there will be less motivation for people to create content.

Let’s be honest, we’re a proud species and if we’re not getting credit for something we created, we aren’t going to want to continue. That being said, from the audience’s perspective, there isn’t much concern about who or where content comes from, we just want it to be of substance.

With the3six5 we’re going to do our best to make it very clear of who the author is each day. By showing readers a different author each day, we’re reminding them that the story is coming from a different perspective. Unlike reading a book, here the audience needs to reset its expectations each day in regards to style and personality.

Daniel: People steal credit for other people’s work — and have done so — for thousands of years. As we move forward, and with more information readily available, it’s going to be incumbent upon us to cite our original source material, as this will only lend more credence to our own original thoughts, when we do have them.

q6

Well, thanks for letting us pick your brains. Any last thoughts left unpicked?

Len: Thank you for taking the time to share our project. I’d like to take this opportunity to point your readers to our listing on Kickstarter. Although the3six5 does not require any money to work, our ultimate plan is to publish 2010 as a hard copy book and as such, we would love to have assistance with the potential publishing process. Donations will go towards buying a future book, and also an additional copy for an author of the3six5.

Details are available here.

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