Brain Pickings

Posts Tagged ‘sustainability’

25 APRIL, 2011

Edward Burtynsky’s Oil

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What vintage airplanes have to do with Chinese bridges and tire retirement.

As we revisit the Gulf oil spill on its first anniversary, its gruesome and deep-running consequences are more uncomfortably palpable than ever. And no one exposes the underbelly of this oil economy more viscerally than environmental photographer Edward Burtynsky. In his 2009 book, Oil, he explores the scale and reach of these politicized resourced through a decade’s worth of images from the world’s largest oil fields, refineries, auto plants and freeway interchanges.

State Oil Company of the Republic of Azerbaijan (SOCAR) oilfields, Baku, Azerbaijan, 2006

Image: Edward Burtynsky /Courtesy HASTD HUNT KRAEUTLER, New York / Nicholas Metivier Gallery, Toronto

Nanpu Bridge interchange, Shanghai, China, 2004

Image: Edward Burtynsky /Courtesy HASTD HUNT KRAEUTLER, New York / Nicholas Metivier Gallery, Toronto

Alberta oil sands, Fort McMurray, Alberta, 2007

Image: Edward Burtynsky /Courtesy HASTD HUNT KRAEUTLER, New York / Nicholas Metivier Gallery, Toronto

Oxford tire pile, Westley, California, USA, 1999

Image: Edward Burtynsky /Courtesy HASTD HUNT KRAEUTLER, New York / Nicholas Metivier Gallery, Toronto

Aircraft Maintenance and Regeneration Centre (AMARC), Davis-Monthan Air Force Base, Tucson, Arizona, 2006

Image: Edward Burtynsky /Courtesy HASTD HUNT KRAEUTLER, New York / Nicholas Metivier Gallery, Toronto

Images via The Guardian

In 1997 I had what I refer to as my oil epiphany. It occurred to me that all the vast, man-altered landscapes I had been in pursuit of for over 20 years were all possible because of the discovery of oil and the mechanical advantage of the internal combustion engine.” ~ Edward Burtynsky

Burtynsky offers a fascinating closer look at the Oil project in this short but powerful 2009 TED talk:

Gripping and post-apocalyptic, the images in Oil reveal many facets of our petroleum lust with unprecedented breadth, depth and intimacy.

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14 APRIL, 2011

IOU Project: Social Technology Meets Artisanal Tradition

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“Transparency.” “Accountability.” “Sustainability.” “Authenticity.” In recent years, these moral ideas have been reduced to fluff-phrases empty of meaning, sprinkled atop just about every Fortune 500 corporate mission statement like some sort of odor-masking miracle candy on a sundae of bollocks. But what if they were to be taken in untainted hands, looked at with new eyes, resurrected with new spirit?

That’s what IOU Project is out to do. They produce handmade apparel from fabrics hand-woven in India. Because each textile is unique, you can trace the production process of your particular garment right back to the exact weaver who hand-wove the fabric using the IOU mobile app. The project is part storytelling experiment, part ecommerce venture, part social meeting place for a community that shares these values of authenticity and purpose, bridging centuries-old artisanal traditions with the promise of modern social technology.

In the rush to automate the world, artisans are being replaced with machines.”

Besides having what’s easily the most thoughtful visual identity we’ve seen in a while, IOU also features a number of beautifully filmed, warmly candid videos that capture the people and process behind the project.

IOU Project is still in stealth mode, but you can sign up for a heads-up about the official launch on the site, or follow them on Facebook and Twitter for updates.

via Meta Filter

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01 APRIL, 2011

Moby-Duck: A Quest for the Story Behind Bathtime

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How a student assignment led to an around-the-world adventure, or what Eric Carle has to do with environmentalism.

Ever really stopped to wonder where rubber duckies come from? Neither had we, until reading an utterly engrossing and unusual account of the ubiquitous yellow bath icons. Donovan Hohn’s Moby-Duck: The True Story of 28,800 Bath Toys Lost at Sea and of the Beachcombers, Oceanographers, Environmentalists, and Fools, Including the Author, Who Went in Search of Them, out this week, is a paragon of longform non-fiction journalism. (And, at 27 words, the book’s subtitle sells its contents but only hints at the absorbing exploits contained within its pages.)

Hohn was a New York City-based English teacher and self-proclaimed “would-be archaeologist of the ordinary” when, one semester, a student’s assignment presented him with an impossible-to-resist tale: In 1992, several cargo ship containers were lost at sea, snapping free during a violent storm during their charted course from China to the U.S. The resulting spill sent a haul of floating ducks, beavers, frogs, and turtles cascading into the Arctic, with the survivors washing up on Maine shores as much as a decade later. Hohn’s spark of interest would lead him to follow an obsessive oceanographer to Alaska, Hawaii, and eventually back to its origin in Guangdong province to satisfy his initial curiosity.

[Q]uestions, I’ve learned since, can be like ocean currents. Wade in a little too far and they can carry you away. Follow one line of inquiry and it will lead you to another, and another. Spot a yellow duck dropped atop the seaweed at the tide line, ask yourself where it came from, and the next thing you know you’re way out at sea, no land in sight, dog-paddling around in mysteries four miles deep.

Hohn has a dramatist’s feel for pacing that left us breathless despite knowing, from the outset, how the story ends — or so we thought. Seamlessly interweaving reflections on his impending fatherhood with lessons about global supply chain economics, Moby-Duck pulls off an increasingly difficult feat: getting us to care about the impact of our consumption on our planet. We were thoroughly entertained by Hohn’s portrayals of the eccentric cast of characters surrounding the wayward bath toys, and hypnotized by his great storytelling gifts.

I pictured the ducks afloat like yellow pixels on the vast, gray acreage of the waves, or skiing down the glassy slopes of fifty-foot swells, or coasting through the Arctic on floes of ice. I imagined standing on a beach somewhere in Newfoundland or Maine–places I had never visited or given much thought. I imagined looking out and seeing a thousand tiny nodding yellow faces, white triangles glinting in their cartoon eyes, insipid smiles molded into the orange rubber of their clownish bills.

We hope that Moby-Duck makes a splash — pun fully intended — in proportion to its sweeping exploration of contemporary life’s complexities.

Kirstin Butler is writing an adaptation of Gogol for the Google era called Dead SULs, but when not working spends far, far too much time on Twitter. She currently lives in Cambridge, MA.

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