Brain Pickings

Posts Tagged ‘creative’

30 SEPTEMBER, 2009

Responsive Shapes: Minivegas Digital Sculptures

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What Daft Punk have to do with sculpture and the evolution of storytelling.

If you didn’t catch us raving about it on Twitter earlier this week, here’s your chance to catch up on this brilliant piece of work by directing collective Minivegas — a virtual gallery, featuring a visualizer rendering digital sculptures in real time in response to sound and gestures.

The gallery walls are adorned with album artwork of the mp3’s loaded into the visualizer (including the appropriately chosen Daft Punk classic, Technologic), with the music itself driving the shape-shifting mutations of the sculptures. The shapes can also be manipulated with hand-motion using a webcam.

Refreshingly innovative, this work illustrates an exciting intersection of multiple senses and multiple media — a beautiful epitome of the evolution of modern storytelling.

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12 AUGUST, 2009

Collaborative Creation: PSST!

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Transcending the ego, or why the future of storytelling is in its past.

Collaborative authorship in motion arts is something we’ve spotlighted before as a cultural trend gaining increasingly more traction — from a fan-made, feature-length Lord of The Rings prequel to a superb animated 3D short film.

Enter PSST! — a collaborative film project of 17 brilliantly produced films by 51 teams of designers, directors, animators and composers. Every film is comprised of three sections — beginning, middle and end — each produced by three different teams.

This process is the whole idea behind PSST! — a technique derived from the Dadaist game of Exquisite Corpse and the children’s game Telephone and applied to the arts of motion graphics, animation and film-making.

The project is an epitome of the cultural shift from ego-based authorship glorifying the individual creator to open creative collaboration harnessing the collective capacity for brilliance. Above all, it’s a beautiful return to the roots of storytelling — the foundation of film and, arguably, all art — as a shared experience.

Founded in 2006, PSST! is organized and curated by animator and designer Bran Dougherty-Johnson.

See all the films on the project’s Vimeo channel and marvel at the beauty of collaborative storytelling.

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02 JUNE, 2009

Kickstarter: Crowdsourced Culture-Funding

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Legal love from strangers, or what The Kinks have to do with Denver’s homeless.

Here’s a reality check: Creativity is the business of ideas. Which means it’s just that — a business. Anything, from putting up an art show to recording an album to running a more serious blog, requires some level of funding. Which can be tough, if you’re doing it out of your living room — as many artists are.

Luckily, there’s Kickstarter — a new platform for funding ideas and creative endeavors.

The concept is brilliantly simple: Creators — artists, designers, filmmakers, musicians, journalists, inventors, bloggers, explorers — post a project that needs funding and set a donation period. Then people begin pledging money. The “pledge” is actually a commitment that you’ll donate the promised amount, but is collected only if a project reaches or exceeds its funding goal before time expires — even if a project is just $1 short when the time expires, no money is collected.

In return, project creators can offer products and services — from a hot air balloon ride to free CD’s — to their backers, as well as exclusive project updates.

Currently, Kickstarter features an incredible diversity of creative endeavors — from a photography project about the homeless, to one man’s quest to reunite The Kinks, to the world’s first crowdsourced book. Some are quirky, some are just fun, but some ring with a sense of incredible urgency, revealing just how cornered by circumstances the project creator is and how Kickstarter is the only straw of salvation.

Case in point: Polyvinyl’s plea to save 10,000 records from destruction. A little background: Polyvinyl is one of our favorite labels, featuring indie icons like Architecture In Helsinki, Of Montreal, Mates of State, and Asobi Seksu, among others. Their distributor’s warehouse recently got severely downsized and threatened to destroy 10,000 records due to high storage costs. Beyond the absurd wastefulness, Polyvinyl simply wouldn’t part with this incredible heritage. So they asked people to chip in to have the records shipped to their office and clear out some space to store them. In return, backers would get various tiers of CD & DVD goodies from the label’s roster, depending on the donation amount.

Polyvinyl loyalists met the $1,000 goal mere hours after the project was posted. With 42 days still to go, the effort is already 233% funded. The story here is not just one of financial support, but also of incredible, moving brand love and encouragement. As a result, Polyvinyl decided to dream big and shoot for full financial freedom by completely emptying their overstock — a $18,000 endeavor.

Kickstarter is currently invite-only, but if you’re a creator looking to get a project funded, you can apply to join. Meanwhile, you can follow @kickstarter on Twitter for updates, and stalk your way to public alpha.

via TED Blog

29 APRIL, 2009

Pure Process: Picking the Creative Brain

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What coffee, ironing and crying newborns have to do with the birth of an idea.

UPDATED: The Creative Process Illustrated: How Advertising’s Big Ideas Are Born is now out and we highly recommend it.

What if we knew how great ideas were born? Do great minds really think alike, or is the creative process as unique as our DNA? Can insight into another person’s process help you enrich and polish your own?

Creative academics and researchers Glenn Griffin, PhD and Deborah Morrison, PhD set out to answer these questions and more in an exploratory project-turned-book-deal dubbed Pure Process — an investigation into the minds of the advertising industry’s greatest creative thinkers. In a series of experiments, the researchers analyzed the “process drawings” of these top creative professionals — a visual answer to the question:

 What does your creative process look like?

Illustrated with a Sharpie on what Griffin and Morrison call a “process canvas,” the creatives revealed the routes they take to finding and catching ideas. The results: Just as incredibly diverse, wild and, yes, messy as you’d expect them to be.

So far, the lineup includes all-stars like Alex Bogusky, David Kennedy, Luke Sullivan, Kevin Roddy, Nancy Rice, and David Baldwin, among others. But they’re still looking for submissions — so if you live and work in the larger world of ideas, and you’d like your own creative process dissected and shared with the world, shoot them an email to be considered for inclusion.

It’s important to spend time NOT thinking of ideas. It often comes together when I’m neutral and quiet like in the shower or sound asleep. ~ Danny Gregory, ECD of McGarry Bowen

Pure Process is set for publication next summer by How Books. You can follow Glenn and Deborah on Twitter for updates on the project.

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