Brain Pickings Icon
Brain Pickings

Page 746

Delicious Vintage Food PSA Posters

Save the sugar, eat your oatmeal, know your onions, and other tips from Uncle Sam.

Spending countless hours digging through archives isn’t without its rewards — namely, such semi-serendipitous finds as gorgeous black-and-white photos of NASA facilities, vintage ads for libraries and reading, yesteryear’s science ads, and mid-century posters from the Golden Age of Travel. My latest addition comes from the public domain images of the U.S. National Archives: a handful of delicious vintage food PSA posters, a number of which were later included in the book Eating with Uncle Sam: Recipes and Historical Bites from the National Archives (public library), based on the National Archive exhibition titled What’s Cooking, Uncle Sam? The Government’s Effect on the American Diet.

Pair with F. Scott Fitzgerald’s 13 uses for turkey leftovers.

BP

How to Hone Your Creative Routine and Master the Pace of Productivity

“When you work regularly, inspiration strikes regularly.”

We seem to have a strange but all too human cultural fixation on the daily routines and daily rituals of famous creators, from Vonnegut to Burroughs to Darwin — as if a glimpse of their day-to-day would somehow magically infuse ours with equal potency, or replicating it would allow us to replicate their genius in turn. And though much of this is mere cultural voyeurism, there is something to be said for the value of a well-engineered daily routine to anchor the creative process. Manage Your Day-to-Day: Build Your Routine, Find Your Focus, and Sharpen Your Creative Mind (public library), edited by Behance’s 99U editor-in-chief Jocelyn Glei and featuring contributions from a twenty of today’s most celebrated thinkers and doers, delves into the secrets of this holy grail of creativity.

Reflecting Thomas Edison’s oft-cited proclamation that “genius is one percent inspiration, ninety-nine percent perspiration,” after which 99U is named, the crucial importance of consistent application is a running theme. (Though I prefer to paraphrase Edison to “Genius is one percent inspiration, ninety-nine percent aspiration” — since true aspiration produces effort that feels gratifying rather than merely grueling, enhancing the grit of perspiration with the gift of gratification.)

In the foreword to the book, Behance founder Scott Belsky, author of the indispensable Making Ideas Happen, points to “reactionary workflow” — our tendency to respond to requests and other stimuli rather than create meaningful work — as today’s biggest problem and propounds a call to arms:

It’s time to stop blaming our surroundings and start taking responsibility. While no workplace is perfect, it turns out that our gravest challenges are a lot more primal and personal. Our individual practices ultimately determine what we do and how well we do it. Specifically, it’s our routine (or lack thereof), our capacity to work proactively rather than reactively, and our ability to systematically optimize our work habits over time that determine our ability to make ideas happen.

[…]

Only by taking charge of your day-to-day can you truly make an impact in what matters most to you. I urge you to build a better routine by stepping outside of it, find your focus by rising above the constant cacophony, and sharpen your creative prowess by analyzing what really matters most when it comes to making your ideas happen.

One of the book’s strongest insights comes from Gretchen Rubin — author of The Happiness Project: Or, Why I Spent a Year Trying to Sing in the Morning, Clean My Closets, Fight Right, Read Aristotle, and Generally Have More Fun, one of these 7 essential books on the art and science of happiness, titled after her fantastic blog of the same name — who points to frequency as the key to creative accomplishment:

We tend to overestimate what we can do in a short period, and underestimate what we can do over a long period, provided we work slowly and consistently. Anthony Trollope, the nineteenth-century writer who managed to be a prolific novelist while also revolutionizing the British postal system, observed, “A small daily task, if it be really daily, will beat the labours of a spasmodic Hercules.” Over the long run, the unglamorous habit of frequency fosters both productivity and creativity.

Frequency, she argues, helps facilitate what Arthur Koestler has famously termed “bisociation” — the crucial ability to link the seemingly unlinkable, which is the defining characteristic of the creative mind. Rubin writes:

You’re much more likely to spot surprising relationships and to see fresh connections among ideas, if your mind is constantly humming with issues related to your work. When I’m deep in a project, everything I experience seems to relate to it in a way that’s absolutely exhilarating. The entire world becomes more interesting. That’s critical, because I have a voracious need for material, and as I become hyperaware of potential fodder, ideas pour in. By contrast, working sporadically makes it hard to keep your focus. It’s easy to become blocked, confused, or distracted, or to forget what you were aiming to accomplish.

[…]

Creativity arises from a constant churn of ideas, and one of the easiest ways to encourage that fertile froth is to keep your mind engaged with your project. When you work regularly, inspiration strikes regularly.

Echoing Alexander Graham Bell, who memorably wrote that “it is the man who carefully advances step by step … who is bound to succeed in the greatest degree,” and Virginia Woolf, who extolled the creative benefits of keeping a diary, Rubin writes:

Step by step, you make your way forward. That’s why practices such as daily writing exercises or keeping a daily blog can be so helpful. You see yourself do the work, which shows you that you can do the work. Progress is reassuring and inspiring; panic and then despair set in when you find yourself getting nothing done day after day. One of the painful ironies of work life is that the anxiety of procrastination often makes people even less likely to buckle down in the future.

Riffing on wisdom from her latest book, Happier at Home: Kiss More, Jump More, Abandon a Project, Read Samuel Johnson, and My Other Experiments in the Practice of Everyday Life, Rubin offers:

I have a long list of “Secrets of Adulthood,” the lessons I’ve learned as I’ve grown up, such as: “It’s the task that’s never started that’s more tiresome,” “The days are long, but the years are short,” and “Always leave plenty of room in the suitcase.” One of my most helpful Secrets is, “What I do every day matters more than what I do once in a while.”

With a sentiment reminiscent of William James’s timeless words on habit, she concludes:

Day by day, we build our lives, and day by day, we can take steps toward making real the magnificent creations of our imaginations.

Entrepreneurship guru and culture-sage Seth Godin seconds Rubin and admonishes against confusing vacant ritualization with creative rituals that actually spur productivity:

Everybody who does creative work has figured out how to deal with their own demons to get their work done. There is no evidence that setting up your easel like Van Gogh makes you paint better. Tactics are idiosyncratic. But strategies are universal, and there are a lot of talented folks who are not succeeding the way they want to because their strategies are broken.

The strategy is simple, I think. The strategy is to have a practice, and what it means to have a practice is to regularly and reliably do the work in a habitual way.

There are many ways you can signify to yourself that you are doing your practice. For example, some people wear a white lab coat or a particular pair of glasses, or always work in a specific place — in doing these things, they are professionalizing their art.

He echoes Chuck Close (“Inspiration is for amateurs — the rest of us just show up and get to work.”), Tchaikovsky (“a self-respecting artist must not fold his hands on the pretext that he is not in the mood.”) E. B. White (“A writer who waits for ideal conditions under which to work will die without putting a word on paper.”), and Isabel Allende (“Show up, show up, show up, and after a while the muse shows up, too.”), observing:

The notion that I do my work here, now, like this, even when I do not feel like it, and especially when I do not feel like it, is very important. Because lots and lots of people are creative when they feel like it, but you are only going to become a professional if you do it when you don’t feel like it. And that emotional waiver is why this is your work and not your hobby.

Manage Your Day-to-Day goes on to explore such facets of the creative life as optimizing your idea-generation, defying the demons of perfectionism, managing procrastination, and breaking through your creative blocks, with insights from magnificent minds ranging from behavioral economist Dan Ariely to beloved graphic designer Stefan Sagmeister.

BP

Arianna Huffington on Redefining Success: 2013 Smith College Commencement Address

“Money and power by themselves are a two-legged stool — you can balance on them for a while, but eventually you’re going to topple over.”

At the zenith of commencement season and its treasure trove of timeless advice — including Debbie Millman on courage and the creative life, Greil Marcus on “high” and “low” culture, Neil Gaiman on making good art, and Bill Watterson on creative integrityArianna Huffington shares her wisdom with the young women of the 2013 Smith College graduating class, expounding on the message of her 2007 semi-memoir, On Becoming Fearless…in Love, Work, and Life (public library). Like some of history’s most memorable commencement addresses, the import at the heart of hers calls for redefining our notion of success by doing away with the treacherous idols of money and power, and instead focusing on the three W’s — well-being, wonder, and wisdom — with an eye toward the next wave of feminism. Transcript highlights and discussion below.

At the center of her argument is a call to challenge our fetishism of money and instead focus on meaning:

Commencement speakers are traditionally expected to tell graduates how to go out there and climb the ladder of success, but I want to ask you, instead, to redefine success.

[…]

At the moment, our society’s notion of success is largely composed of two parts: money and power. In fact, success, money and power have practically become synonymous.

But it’s time for a third metric, beyond money and power — one founded on well-being, wisdom, our ability to wonder, and to give back. Money and power by themselves are a two-legged stool — you can balance on them for a while, but eventually you’re going to topple over. And more and more people, very successful people, are toppling over. Basically, success the way we’ve defined it is no longer sustainable. It’s no longer sustainable for human beings or for societies. To live the lives we want, and not just the ones we settle for, the ones society defines as successful, we need to include the third metric.

Irreverently riffing off 1954 Smith graduation speaker Alistair Cooke’s notorious counsel that women’s way to the top would be determined by whom they marry, Huffington advises graduates to “sleep their way to the top” — in the literal sense. Like another wise woman, who knows that sleep is “the greatest creative aphrodisiac,” Huffington emphasizes how profoundly sleep impacts your every waking moment, from your creativity to your mood to your risk of obesity, smoking, and heart disease:

In 2007, sleep deprived and exhausted, I fainted, hit my head on my desk, broke my cheekbone and got four stitches on my right eye. And even as it’s affecting our health, sleep deprivation will also profoundly affect your creativity, your productivity, and your decision-making. The Exxon Valdez wreck, the explosion of the Challenger Space Shuttle, and the nuclear accidents at Chernobyl and Three Mile Island — all were at least partially the result of decisions made on too little sleep.

[…]

We have to change workplace culture so that it’s walking around drained and exhausted that’s stigmatized. … What adding well-being to our definition of success means is that, in addition to looking after our financial capital, we need to do everything we can to protect and nurture our human capital.

Huffington goes on to note that the Huffington Post newsroom, like in Thomas Edison’s lab and library, is equipped with nap rooms to boost productivity. Echoing Bertrand Russell’s timeless meditation on education and the good life, in which he rhetorically asked, “What will be the good of the conquest of leisure and health, if no one remembers how to use them?,” she points to the essential gift of which the money-mill robs us:

The problem is that as long as success is defined by just money and power, climbing and burnout, we are never going to be able to enjoy that other aspect of the third metric: wonder.

I was blessed with a mother who was in a constant state of wonder. Whether she was washing dishes or feeding seagulls at the beach or reprimanding overworking businessmen, she maintained her sense of wonder, delighted at both the mysteries of the universe and the everyday little things that fill our lives.

Huffington adds to other cultural icons’ collected wisdom on the meaning of life:

I’m convinced about two fundamental truths about human beings. The first truth is that we all have within us a centered place of wisdom, harmony, and strength. This is a truth that all the world’s religions — whether Christianity, Islam, Judaism, or Buddhism — and many of its philosophies, hold true in one form or another. . . . The second truth is that we’re all going to veer away from that place again and again and again. That’s the nature of life. In fact, we may be off-course more often than we are on-course. . . . When we’re in that centered place of wisdom, harmony and strength, life is transformed from struggle to grace and we are suddenly filled with trust — no matter the obstacles, challenges and disappointments. Because there is a purpose to our lives, even if it is sometimes hidden from us, and even if the biggest turning points and heartbreaks only make sense as we look back, not as we are experiencing them. So we might as well live life as if, as the poet Rumi put it, “Everything is rigged in our favor.”

She concludes by asking this next generation of reconstructionists to conceive of a new way to think about success, particularly in the context of the question of how to be a woman in the world today, by seeking greater access to ourselves first and foremost, rather than greater access to power and its proxies:

So please don’t settle for just breaking through glass ceilings in a broken corporate system or in a broken political system, where so many leaders are so disconnected from their own wisdom that we are careening from one self-inflicted crisis to another. Change much more than the M to a W at the top of the corporate flowchart. Change it by going to the root of what’s wrong and redefining what we value and what we consider success.

And remember that while there will be plenty of signposts along your path directing you to make money and climb up the ladder, there will be almost no signposts reminding you to stay connected to the essence of who you are, to take care of yourself along the way, to reach out to others, to pause to wonder, and to connect to that place from which everything is possible. “Give me a place to stand,” my Greek compatriot Archimedes said, “and I will move the world.”

So find your place to stand — your place of wisdom and peace and strength. And from that place, lead the third women’s revolution and remake the world in your own image, according to your own definition of success, so that all of us — women and men — can live our lives with more grace, more joy, more empathy, more gratitude and, yes, more love.

Pair with Huffington’s On Becoming Fearless…in Love, Work, and Life, then complement with other fantastic commencement addresses by Bill Watterson, Debbie Millman, Neil Gaiman, Greil Marcus, David Foster Wallace, Jacqueline Novogratz, Ellen DeGeneres, Aaron Sorkin, Barack Obama, Ray Bradbury, J. K. Rowling, Steve Jobs, Robert Krulwich, Meryl Streep, and Jeff Bezos.

BP

View Full Site

Brain Pickings participates in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn commissions by linking to Amazon. In more human terms, this means that whenever you buy a book on Amazon from a link on here, I get a small percentage of its price. That helps support Brain Pickings by offsetting a fraction of what it takes to maintain the site, and is very much appreciated