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Reads tagged with “Steve Jobs”

Thoughts on Design: Paul Rand on Beauty, Simplicity, the Power of Symbols, and Why Idealism Is Essential in Creative Work
Thoughts on Design: Paul Rand on Beauty, Simplicity, the Power of Symbols, and Why Idealism Is Essential in Creative Work

“Catering to bad taste, which we so readily attribute to the average reader, merely perpetuates that mediocrity.”

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How Apple Went from Underdog to Cult in Six Design and Innovation Strategies from the Early Days
How Apple Went from Underdog to Cult in Six Design and Innovation Strategies from the Early Days

“Apple had to make real the dreams people didn’t know were dreamable.”

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From the Gold Rush to Silicon Valley: How Mark Twain Became the Steve Jobs of His Day
From the Gold Rush to Silicon Valley: How Mark Twain Became the Steve Jobs of His Day

The power of mischief, timing, and typography.

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Free Radicals: How Anarchy and Serendipity Fueled Science, from Newton to Tesla to Steve Jobs
Free Radicals: How Anarchy and Serendipity Fueled Science, from Newton to Tesla to Steve Jobs

How Goethe fueled Tesla, why Newton pricked his own eye, and other lessons in breaking the rules of science.

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